Director of MarTech

The Role

Are you a technical leader who thrives at the intersection of marketing strategy and robust engineering? We are seeking a Technical Director, MarTech to be the crucial bridge between our development teams and our clients.

This pivotal role requires an individual with a deep, authoritative technical mind—someone who can truly understand complex requirements, assess platform risks, and architect scalable, high-performing MarTech solutions. Simultaneously, you will be a masterful communicator, translating these technical concepts into clear, compelling, and commercially sound insights for non-technical stakeholders and client executives.

You will be responsible for building, mentoring, and scaling our development capability across key marketing technology platforms, including WordPress and Adobe Experience Manager (AEM) . A core function of this leadership role is to implement best-practice systems and agile processes to ensure our engineering output is efficient, compliant, and world-class.

Key Responsibilities

Technology & Quality Assurance : Oversee and assure the quality, performance, and strategic alignment of the technology team's output across all client engagements.

Strategic Scoping & Documentation : Lead the scoping of new MarTech requirements, translating client business needs and marketing strategies into detailed, accurate technical specifications and documentation.

Workflow Optimization & Governance : Continuously improve development workflows, systems, and delivery processes (DevOps, QA, CI / CD) to enhance team productivity and velocity.

Team Development & Recruitment : Drive the ongoing professional development, mentoring, and recruitment of the engineering team, fostering a culture of technical excellence and accountability.

Innovation & Future-Proofing : Stay ahead of the curve on the latest trends in development, Generative AI , and emerging marketing technology, incorporating strategic insights into our service offerings and roadmaps.

Who This Role Suits

This is an ideal role for a technically-minded leader who possesses the following attributes :

The Ex-Developer Leader : An individual with a strong development background who now enjoys the challenge of leading and mentoring teams as much as the satisfaction of architecting a perfect solution.

A Collaborative Driver : A true problem-solver who thrives on cross-functional collaboration and excels in the demanding, fast-paced environment of an agency.

The Confident Communicator : A persuasive and confident communicator capable of building instant rapport with clients and effectively motivating geographically dispersed teams.

The Systems Architect : A systems thinker who genuinely enjoys identifying bottlenecks and refining workflows for maximum efficiency and quality.

The Owner : Someone comfortable with a high degree of autonomy, ownership , and navigating the occasional ambiguity or "organized chaos" that comes with rapid growth.

Must Have

Agency Experience : Proven experience working in a digital or creative agency setting, with exposure to delivery models in Western markets (e.g., North America, UK, Europe, ANZ).

Client Communication : Demonstrated ability to communicate directly and effectively with senior-level clients (Director / VP / C-Suite), presenting technical strategy and solutions with clarity and confidence.

MarTech Platform Expertise : Deep technical understanding of the MarTech landscape, with mandatory, in-depth experience in architecting and delivering solutions on :

WordPress (including enterprise-level and headless setups)

Adobe Experience Manager (AEM)

Familiarity with marketing automation platforms like Marketo is essential.

Strong Network : An established professional network of developers, architects, and technical specialists that can be leveraged for future recruitment and partnership opportunities.