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Digital Marketing Executive ( SEO & Social Media)

Digital Marketing Executive ( SEO & Social Media)

ConfidentialBengaluru / Bangalore, India
10 days ago
Job description

Job Title   : Digital Marketing Executive (SEO & Social Media)

Location : Bengaluru, Karnataka, India

Employment Type : Full-time (on-site)

About the Role

We're seeking a dynamic and analytical Digital Marketing Executive to amplify our brand presence both through SEO and social media channels. In this role, you&aposll ideate and execute engaging content (social media, blogs, videos), optimize for search performance, and track metrics to drive growth and brand visibility—straddling creativity and data-driven strategy seamlessly.

Key Responsibilities

SEO-Focused Tasks (drawing from SEO Executive JD)

  • Conduct keyword research focusing on high-intent terms to drive targeted organic traffic.
  • Optimize on-page elements : meta tags, headings, URLs, alt text, internal linking, and schema markup.
  • Perform technical SEO audits covering crawlability, site speed, mobile friendliness, Core Web Vitals, and JavaScript rendering issues.
  • Execute link-building campaigns (guest posts, outreach, authoritative backlink strategies).
  • Collaborate on SEO-optimized content : blog posts, landing pages, guides, and more.
  • Monitor and report using Google Analytics, Search Console, SEMrush, Ahrefs, etc., providing strategic recommendations.
  • Stay abreast of search algorithm updates, industry SEO shifts, and regulatory considerations in emerging spaces.

Social media-Focused Tasks (inspired by Junior Social Marketing Executive JD)

  • Plan, create, schedule, and publish captivating content across platforms such as Instagram, Facebook, LinkedIn, YouTube, TikTok.
  • Conceptualize and produce trending content—reels, shorts, posters, short videos—ensuring fresh and fun creative output.
  • Monitor social media trends, algorithm changes, and competitor content; integrate insights into strategy.
  • Engage with audiences, respond to comments / messages, and foster online communities.
  • Collaborate with designers or freelancers for visuals, videos, and copy while maintaining brand voice consistency.

    • Cross-Functional Collaboration & Analysis

  • Generate periodic reports combining SEO and social media performance insights; propose actionable optimizations for improved reach and engagement.
  • Work closely with content, design, and marketing teams to ensure cohesive campaigns across SEO and social platforms.
  • Experiment with formats (A / B testing, new content styles), optimizing for performance and audience preferences.
  • Monitor industry trends to inform future strategies and content formats.

    • Qualifications & Skills

  • Bachelor&aposs degree in marketing, Communications, or related field (or equivalent experience).
  • Experience Range : 1–3 years in digital marketing roles, with exposure to both SEO and social media management.
  • Proficiency with SEO tools (e.g., Google Analytics, Search Console, Ahrefs, SEMrush) and social media platforms & tools (e.g., Meta Ads Manager, scheduling tools).
  • Hands-on experience editing visuals or videos using Canva, Adobe Suite, or similar tools.
  • Exceptional creative thinking and concise writing abilities tailored for short-form engagement.
  • Strong analytical mindset with attention to detail for accurate content and campaign tracking.
  • Familiarity with technical web elements (HTML / CSS) is a plus.
  • Excellent collaboration, communication, and multitasking skills.

    • Why Join Us

  • Merge creativity and analysis in a fast-paced, collaborative setting.
  • Hands-on opportunity to shape both SEO strategy and social media voice.
  • A versatile role offering exposure to content ideation, performance tracking, and digital storytelling.
  • Strong alignment with learning and growth—perfect for an ambitious marketer ready to grow their digital footprint.

    • Show more

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    Skills Required

    Adobe Suite, Canva, Css, Google Analytics, Social Media Management, Html, Seo

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    Social Media Executive • Bengaluru / Bangalore, India

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