Performance Marketing Lead

Role : Performance Marketing Manager (Fintech | Onsite – Bangalore)

About the Company

A SEBI-registered investment advisory firm transforming wealth management through advanced technology and expert financial planning.

The platform provides 360° financial solutions — investments, taxes, insurance, and budgeting — for individuals and families, powered by an AI-driven personal finance assistant for real-time guidance.

Role Overview

We’re seeking an experienced Performance Marketing Manager for our client to lead and optimize digital acquisition and growth campaigns across multiple channels. The ideal candidate will have hands-on experience managing paid media, analyzing campaign performance, and driving ROI through data-led decisions.

Key Responsibilities

• Plan, execute, and optimize paid campaigns across Google Ads, Meta, YouTube, LinkedIn, and other channels
• Monitor and manage budget allocation, performance metrics, and ROI
• Conduct A / B testing, audience segmentation, and optimize creatives and ad copies
• Collaborate with design and content teams to improve ad performance
• Analyze data and prepare detailed campaign performance reports
• Stay updated with the latest trends, tools, and best practices in digital marketing

Requirements