Job Title : Content Writer
Location : Mumbai, Goregaon east
Experience :
Employment Type : Full-Time
Experience : 1-2 years
Job Description
We are seeking a highly skilled and creative Content Writer with strong SEO knowledge to develop compelling and optimized content for our e-commerce platform. The ideal candidate will have hands-on experience in writing product-focused content that improves rankings, engagement, and conversions.
Key Responsibilities
- Conduct keyword research using tools such as Google Keyword Planner, Ahrefs, SEMrush, Ubersuggest, etc.
- Write SEO-friendly product descriptions, category pages, landing pages, and blogs .
- Create clear, accurate, engaging content aligned with the brand voice and audience intent.
- Implement SEO best practices including on-page optimization, internal linking, meta tags, and schema-based content .
- Optimize existing content to improve ranking, CTR, engagement, and conversion rates .
- Perform competitor analysis to identify ranking opportunities and content gaps.
- Collaborate with design, SEO, and product teams to enhance overall content performance.
- Track content performance metrics (traffic, ranking, engagement) and recommend improvements.
- Maintain brand tone consistency and clarity across all e-commerce content.
Required Skills & Qualifications
Technical & Content Skills
Strong understanding of SEO principles and search intent.Hands-on experience writing e-commerce content (product & category pages).Ability to write clear, concise, and conversion-centric copy.Knowledge of on-page SEO elements (H1 / H2 structure, meta descriptions, ALT tags, schema, etc.).Excellent command of grammar, vocabulary, and storytelling.Ability to adapt writing style based on product type and audience.Familiarity with CMS platforms (Shopify / Magento / WordPress / similar).Research & Analytical Skills
Ability to conduct keyword research and competitor content analysis.Understanding of buyer psychology and identifying product USPs.Ability to analyze performance data and provide improvement suggestions.Tools Knowledge (Preferred)
Google Search Console & Google AnalyticsAhrefs / SEMrush / UbersuggestYoast / RankMath / SurferSEO or similar toolsMS Excel / Google SheetsHow to Apply :
If you are interested in joining our team and meet the qualifications above, please send your updated resume to hr@powerlook.in .