At ASBL, we’re more than just builders we’re creators of exceptional living experiences. With a legacy spanning over three decades through Ashoka Builders, we launched in 2017 to redefine what home truly means. Every home we craft is a masterpiece of thoughtful design, innovation, and unparalleled quality. Led by our visionary CEO, Ajitesh Korupolu, we’re on a mission to break the mold in residential real estate. We prioritize YOU our customers at every step, offering not just houses but transformative living spaces.
What makes this role exciting :
- Create intuitive workflows that boost speed, accuracy, and conversion for sales teams.
- High-ownership product role — combine tech + UX + sales operations to drive real outcomes.
- Shape real estate customer's purchase and post-purchase experience with ASBL.
You will be the go to person for :
Building and refining CRM systems that guide customers seamlessly from booking to handover.Streamlining CRM team workflows to improve response time, accuracy, and conversion rates.Translating real-world sales constraints into user-friendly internal tools and CRM journeys.Collaborating with CRM, product, and sales teams to create best-in-class funnel execution.Ensuring every customer touchpoint — calls, follow-ups, reminders, nudges — is structured and measurable.Implementing dashboards, alerts, SLAs, and audit loops for quality and speed.Qualifications That Shine :
Bachelor’s degree in Engineering, Master's in Business or related field. (Sales Conversion Funnel specialization is a plus)Experience That Counts :
3+ years in product management roles – CRM, CRO, AB Testing, sales workflows, real estate tech, or internal systems development preferred.Skills That Set You Apart :
Hands-on experience with CRM systems (HubSpot, Salesforce, Zoho, or custom-built CRMs)Ability to map sales journeys and build structured internal workflowsUX sensitivity for customers and internal ops teamsStrong analytical and process-design mindsetComfort with dashboards, reporting, and adoption trackingThe Cherry On The Top :
Experience building or customising CRMs for sales-driven teamsPrior work with real estate, financial services, auto retail, or other high-involvement sales processesAbility to improve funnel velocity and standardise team execution behavioursBenefits & Perks – Because Your Well-Being Matters
Purpose-Led Culture – Join a company where values come first : One Team, Growth Mindset.Time to Recharge – 30 days of leave every year (12 earned, 12 sick, 6 casual) so you can balance work and life.Celebrating Together – 16 general holidays + 2 optional holidays annually.Comprehensive Health Cover – Group Mediclaim insurance of ₹5,00,000 for you, your spouse, and up to 2 children.Extra Security – Personal Accident Insurance for peace of mind.We believe happy, healthy teammates do their best work — and we’re committed to supporting you every step of the way.
Strong preference for a female candidate