D2c Growth Manager

About LXME : LXME is India’s first comprehensive financial ecosystem designed exclusively for women — empowering them to earn, spend, save, and invest with confidence.From LXME Pay (our UPI-led payments platform) to Invest and Learn, we’re building a new kind of financial experience one that starts with education and ends with empowerment.About the RoleThe Growth Manager will be the driver of LXME’s post-acquisition growth engine — owning every step from app download to revenue. This role focuses on activation, conversion, retention, and monetization across LXME’s UPI (Pay) and Investment (MF) products.You’ll use data, experimentation, and user insights to design scalable growth loops that turn new users into loyal, high-value customers.What You’ll Build / Lead / Own : Design and own the post-download growth funnel across LXME Pay and LXME Invest.Drive activation, repeat transactions, and retention through data-led interventions.Optimize distribution business conversions to maximize accounts & AUM .Lead partner-led growth initiatives such as bootcamps and collaborations.Build and manage growth dashboards, cohorts, and analytics frameworks.Experiment with journeys, communications, and in-app behavior to increase revenue per user.Work cross-functionally with Product, Marketing, Data, and Sales to align user experience with business outcomes.What Success Looks Like : Increase Conversion rate from activation → revenue.Growth in monthly growth in AUM and TPV.Increase Retention & reactivation rates.Reduce CAC through improved funnel efficiency.Improve Revenue per active user (RPU).Consistent data-driven experimentation and insight generation.Who You Are : A growth operator who thrives at the intersection of product, data, and user psychology.Obsessed with cohorts, funnels, and retention metrics.Analytical, execution-focused, and relentless about driving business outcomes.Experienced in fintech or payments and comfortable scaling 0→1→10 growth journeys.Passionate about LXME’s mission to make financial confidence accessible to every woman.Qualifications & Experience : 4–6 years of experience in fintech / payments / consumer tech growth or product roles.Deep understanding of user lifecycle metrics, funnel analytics, and growth frameworks.Hands-on with data tools (Appsflyer, Mixpanel, Moengage, SQL, GA4, or equivalent).Proven track record of driving measurable revenue or user retention outcomes.Exposure to mutual funds, UPI, or financial platforms preferred.Why LXME : LXME isn’t just another fintech — it’s a movement that’s making money made for her.You’ll play a pivotal role in driving the next 10x wave of women-led fintech growth, shaping India’s future of financial inclusion through data, intent, and innovation.