Sales Associate

Location : Gurugram / Noida

#of working days : 5 days a week with 2 Saturdays working (2nd & 4th)

Timings : 10am to 7pm

Employment Type : Full time (Onsite)

We are seeking a dynamic and target-driven Sales Associate to join our fast-growing startup. The role involves lead generation, client acquisition, relationship management, and achieving revenue targets. You will play a key role in driving sales growth while representing the company’s brand and solutions in the market.

Key Responsibilities

1. Business Development & Lead Generation

Identify and qualify new business opportunities through calls, emails, LinkedIn, and networking. Maintain a strong sales pipeline with a steady flow of prospects.

Support in setting up client meetings and product / service demos.

2. Sales & Revenue Achievement

Meet and exceed monthly / quarterly revenue targets.

Negotiate and close deals to achieve business objectives.

Track and report sales metrics regularly to the management team.

3. Client Relationship Management

Build strong and lasting relationships with clients.

Ensure timely responses to client queries, quotations, and proposals. Drive repeat business and upselling opportunities.

4. Market Intelligence

Gather competitor and industry insights to support sales strategy.

Share client feedback with internal teams for product / service improvement.

5. Sales Operations

Maintain accurate records in CRM (calls, follow-ups, meetings, conversions).

Support the creation of sales collaterals and presentations.

Key Result Areas (KRAs)

Achievement of sales targets (monthly / quarterly / annual).

Consistent lead generation and conversion.

Strong client relationship management and retention.

Accurate reporting and CRM updates.

Contribution to brand visibility and market presence.

Key Performance Indicators (KPIs)

1). Revenue & Targets

Monthly / quarterly revenue achieved vs. target : ≥ 90% achievement.

Number of deals closed per month : [startup to define target e.g., 8–10 SMB deals OR 2–3 enterprise deals]. Average deal value growth (month-on-month).

2). Lead Generation & Pipeline

No. of qualified leads generated per month : [define target e.g., 30–50].

Conversion ratio (leads meetings closures) : ≥ 15–20%.

Follow-up adherence : ≥ 95% leads followed within 48 hrs.

3). Client Relationship

Repeat / upsell revenue contribution : ≥ 20% of total sales.

Client satisfaction score (post-sales feedback) : ≥ 8 / 10.

Retention of key accounts : ≥ 90%.

4). Sales Operations

CRM data accuracy & reporting compliance : ≥ 95%.

Sales reports submitted on time : 100%.

5). Behavioral / Soft Metrics

Punctuality and responsiveness (internal & external).

Team collaboration in closing strategic accounts.

Qualifications & Skills

Bachelor’s degree (MBA / PGDM in Sales / Marketing preferred).

2–4 years of experience in B2B / B2C sales (startup / SME background preferred).

Strong negotiation and communication skills.

Target-oriented mindset with resilience to work in fast-paced environments. Proficiency in MS Office, CRM tools, and digital prospecting (LinkedIn, email campaigns).

Please share your profile at sales@hokico.in