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Sales Officer / Executive- General Trade

Sales Officer / Executive- General Trade

NestléKerala, India, India
13 days ago
Job description

Designation : Sales Officer / Executive

Reports to : Area Sales Manager

Job Description :

Custodian of Nestle business in the assigned territory

  • Ensure product availability at all relevant channels
  • Solely responsible for planning & achieving monthly / yearly target
  • Maintain and enhance trade relations
  • In charge of distribution set up and secondary sales force set up
  • Network with other functions for achieving overall sales objective and extends support through secondary sales set up for implementation of all activities.
  • Implement all activations (Trade / Consumer) & merchandising (Visibility) programs.
  • Facilitate timely and quality feedback for all activities as per guidelines
  • Overall accountable for all operational programs in the assigned area.

Market Working

  • Set monthly, quarterly and yearly target for each Distributor for your region
  • Achievement & monitor progress of Redistribution value and volume targets
  • Ensure product availability at all relevant channels through the distributor’s sales force per Company guideline
  • Ensure continuous development of the assigned area and addition of new outlets.
  • Distributor Handling

  • Ensure compliance of Distributors with their respective roles & responsibilities
  • Manage and develop individual distributor in an active and profitable manner
  • Ensure the proper and correct execution of sales, discount and trading terms determined by the company
  • Monitor and minimize the level of Bad goods returns
  • Ensure distributor’s efficient and effective support for the market coverage
  • Monitor Distributor’s overhead expenses & profitability (ROI)
  • Track on delivery from Distributor to consumers.
  • Develop strong business relationship with distributors, trade and key account in their territories
  • Control, Training and Communication

  • Conduct performance evaluation of Secondary Sales Force.
  • Accurate and timely reports on Market intelligence : competitor’s activity, price changes and promotional support.
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    Sales General Trade • Kerala, India, India

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