Strategic Brand Management : Serve as the primary Point of Contact (POC) for a selected portfolio of brands, defining and executing their roadmap on Smytten to achieve targeted goals.
Brand Onboarding & Sourcing : Identify and onboard new beauty and personal care brands to enhance Smytten's offerings.
Promotion Planning & Execution : Lead end-to-end campaign planning, including promotional strategies, launch activations, and brand collaborations.
Cross-functional Collaboration : Work closely with internal teams (marketing, operations, analytics, and tech) to drive brand success and optimize performance.
Performance Tracking & Analysis : Monitor key metrics (KPIs) for partner brands, analyze their impact on sales, and derive actionable insights for improvement.
Industry Representation : Represent Smytten at key industry events, activations, and networking sessions to drive brand engagement and partnerships.
Market Research & Expansion : Stay ahead of market trends, research potential brand partners, and explore new categories for onboarding.
Key Requirements
5+ years of experience in Key Account Management, Brand Partnerships, or Category Management within the Beauty & Personal Care industry.
Strong negotiation and relationship management skills with a proven track record of driving brand growth.
Experience in team management and solving the people issue within the team.
Ability to analyze data, draw insights, and execute growth strategies effectively.
Experience in managing promotional campaigns and cross-functional collaborations.
Excellent communication and presentation skills.
A passion for beauty, personal care, and emerging industry trends.
(ref : iimjobs.com)
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Key Account Manager • Gujarat, India
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