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Branch Operations & Service Manager

Branch Operations & Service Manager

ConfidentialMumbai
9 days ago
Job description

Job Purpose

  • Responsible for end-to-end, on-time-in-full service delivery for all customers visiting Aditya Birla Housing Finance Limited (ABHFL) branches or contacting through phone, email, social media, chat, and web portal.
  • Ensures smooth handling of walk-in queries across all lines of business and coordinates backend resolution.
  • Leads and manages a team of Asset Service Desk Executives to deliver branch-level service excellence, aligned with ABHFL's Q360++ customer experience strategy.

Dimensions

  • Business Workforce Number : [To be updated]
  • Unit Workforce Number : [To be updated]
  • Function Workforce Number : [To be updated]
  • Department Workforce Number : [To be updated]
  • Number of Branches Covered : 38 (targeting expansion to 100+)
  • Volume of Customer Queries : Across multiple LOBs and digital channels
  • Channels Covered : Walk-in, phone, email, social media, chat, web portal
  • Metrics : SLA adherence, NPS via Mission Happiness, team productivity, audit scores
  • Job Context & Major Challenges

  • ABHFL is a rapidly growing HFC under Aditya Birla Capital with aggressive expansion plans.
  • Service operations must evolve with the growing customer base, diversified requests, and multi-channel servicing.
  • Physical branch servicing remains crucial due to the nature of housing finance documentation and regulatory compliance.
  • The service model must be cost-efficient and scalable, ensuring resolution across both walk-in and digital channels.
  • Key Challenges :

  • Understand diverse customer expectations and respond with appropriate solutions.
  • Collaborate across functions such as Sales, Credit, Ops, and IT for timely resolution.
  • Monitor and improve internal service processes proactively.
  • Manage escalations effectively to avoid delays and regulatory red flags.
  • Build systems that align with evolving customer expectations, especially online.
  • Lead, coach, and improve performance of Asset Service Desk Executives.
  • Key Result Areas and Supporting Actions

    Managing all walk-in customer queries

  • Attend to all walk-in customers at branches across lines of business
  • Log and resolve queries through CRM with minimal delay
  • Coordinate with backend teams (sales, credit, ops) to resolve escalated issues
  • Recording and tracking customer queries in CRM

  • Record all walk-in and digital queries, complaints, and requests
  • Ensure timely follow-up with concerned departments for closure
  • Maintain accuracy and completeness of case information
  • MIS and reporting

  • Prepare dashboards and reports on service request volumes, resolution timelines, and SLA compliance
  • Share insights with leadership for strategic improvements
  • Monitor and report team performance, audit results, and customer satisfaction metrics
  • Job Purpose of Direct Reports

  • Not applicable
  • Relationships

    Internal

  • Zonal Lead – Service : Daily reporting and escalation support
  • Head – Customer Service : Monthly reviews and service performance discussions
  • Sales, Credit, Ops, IT : Continuous coordination for service request resolution and systemic improvements
  • External

  • Customers : Query handling and resolution across channels, including escalated and sensitive cases
  • Organizational Relationships

    Reports To : Zonal Lead – Service

    Direct Reports : Asset Service Desk Executives (ASDs)

    Peers : Other Branch or Regional Service Leads

    Skills Required

    Customer Service Management, Housing Finance, Team Leadership

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