About the Role
We are seeking a
Paid Marketing Performance & Growth Marketing Specialist
with 5–7 years of hands-on experience in
performance-driven digital marketing . This mid-level role is perfect for someone who thrives in a fast-paced, data-rich environment and knows how to scale paid media campaigns profitably.
Key Responsibility
Plan, execute, and optimize paid marketing campaigns across
Google Ads, Meta (Facebook & Instagram) Ads, TikTok Ads, and LinkedIn Ads
Analyze campaign performance data to drive actionable insights and continuous improvement
Develop and manage full-funnel ad strategies aligned with business growth targets
Collaborate with creative, product, and sales teams to ensure cohesive campaign messaging
A / B test creatives, audiences, and bidding strategies to improve ROAS and CPA
Monitor budget pacing and ensure efficient allocation across platforms
Stay updated with platform changes, new ad formats, and digital marketing trends
Requirements
5–7 years of experience in
digital marketing , with a core focus on
performance / paid marketing
Proven expertise in
Google Ads, Meta Ads, TikTok Ads , and
LinkedIn Ads
Strong analytical mindset with experience in tools like
Google Analytics ,
Google Tag Manager , and data visualization platforms
Hands-on experience with budget management of atleast ₹10 Crore+ annually (preferred)
Understanding of full-funnel marketing and user acquisition strategy
Excellent communication and reporting skills
Self-starter with the ability to work independently and on-site in Mysore
What we offer
Competitive CTC : ₹7–₹9 LPA based on experience and skillset
Opportunity to lead and scale paid marketing efforts for a global business
A dynamic, collaborative work environment with growth opportunities
Work on-site with a passionate team in our Mysore office
How to apply
Ready to take your paid marketing career to the next level?
Apply now by sending your resume and portfolio to hr@lydiagsimpex.com or apply directly via LinkedIn.
Performance Marketing • India