About the Role
We are an insuretech seeking a results-driven Digital Marketing & SEO Analyst to help us grow our online visibility, generate qualified leads, and strengthen our digital presence. The ideal candidate will have hands-on experience with SEO, content strategy, and digital campaigns.
Key Responsibilities
- Develop and implement SEO strategies to improve organic search rankings for insurance-related keywords.
- Perform keyword research, on-page SEO, and technical SEO audits.
- Optimize website content, landing pages, and blog posts for lead generation.
- Plan and execute paid campaigns (Google Ads, Meta, LinkedIn) to support SEO and lead gen.
- Track, analyze, and report on website traffic, conversions, and campaign ROI.
- Collaborate with sales and product teams to align digital strategy with brokerage goals.
- Stay up to date with digital marketing and SEO trends, especially in insurance / finance.
Qualifications
3+ years of experience in digital marketing and SEO (insurance / financial services a plus).Proficiency with SEO tools (Ahrefs, SEMrush, Moz, Google Analytics, Search Console).Experience with Google Ads and social media advertising.Strong copywriting and keyword optimization skills.Knowledge of compliance considerations in financial / insurance marketing (preferred).Analytical mindset with ability to turn data into actionable insights.Location : Chennai - Taramani