Sales Development Representative (B2B)

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About Pixelo :

As a new age B2B demand generation and product company, we specialize in accelerating sales for our clients through innovative marketing strategies. At Pixelo, we take pride in our team's expertise in growth marketing and go-to-market capabilities. With a dedication to staying ahead of industry trends, we deliver exceptional results customized to meet the individual needs of each client.

If you possess an analytical, data-driven mindset and thrive in a fast-paced, dynamic environment, then the Pixelo office is the ideal workplace for you!

Responsibilities :

• Develop and execute lead generation outbound strategies and campaigns that align with business objectives and drive revenue growth.
• Design, implement, and optimize multi-channel marketing campaigns to generate high-quality leads, including Cold email marketing, Calling, LinkedIn outreach, and WhatsApp.
• Deliver a weekly set number of SQL’s, MQL’s, and meetings via Outbound marketing motion, being accountable for the results
• Conduct thorough market research and competitor analysis to identify target audience segments, key trends, and opportunities for lead generation.
• Collaborate closely with the content marketing team to develop and optimize high-quality lead generation outbound messaging
• Implement lead nurturing programs to cultivate prospects and drive conversions, leveraging marketing automation and CRM tools.
• Analyze and report on the performance of lead generation campaigns, providing insights and recommendations to optimize marketing effectiveness and increase ROI.
• Collaborate with the customer sales team to ensure seamless lead handoff and alignment between marketing and sales processes.
• Stay up to date with industry trends, best practices, and emerging technologies in demand generation, and apply them to improve campaign performance and overall marketing strategies.
• Manage client relationships, ability to strategize and present cohesively.

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