Rides and Event Specialist

Job Purpose :

The role of Resource – The Brand Rides and Events Specialist - Global Marquee Rides & Community is responsible for conceptualizing brand experiential properties, working with the market team and communities to build culture, executing events and branded rides, and establishing partnerships with other brands. The incumbent will also be critical in content generation, social media management, and ride and event operations and production.

Position Overview : Location : Chennai

Position Title : Rides and Event Specialist

Reports to : Lead

Function : Global Marquee Rides & Community

What you’ll do :

Rides & Events Management :

• Conceptualize, plan, and execute large-scale, impactful brand experiential properties, including global marquee rides and community events, aligning with Royal Enfield Pure Motorcycling philosophy.
• Develop creative event concepts and themes that resonate with target audiences and embody the brand essence, integrating elements of adventure, travel, music, and festivals.
• Manage all aspects of ride and event operations and production from brief to completion, ensuring adherence to timelines, budgets, and quality standards.
• Create detailed timelines, run-of-show schedules, floor plans, and production schedules for all

events.

ensuring smooth execution on event days.

Agency & Vendor Management (External Stakeholders) :

adherence to budget parameters.

deliverables meet project requirements and quality standards.

Internal Stakeholder Management :

Business (Sales, Service, Spares), and Content, to understand requirements and align on event

goals and deliverables.

Community & Partnerships :

enhancing rider engagement and loyalty.

enhance experiential offerings.

Content & Digital Marketing :

visibility.

What you'll bring : Experience :

Qualification :

Bachelor’s degree (Full Time) in Engineering, Event Management, Hospitality, Business Administration, Marketing, Journalism, Mass communication or a related field, Master in Business Administration (MBA) / Post Graduate Diploma in Management (PGDM)

Ready to Join Us?

Apply via our website today. Join our trailblazing team and be a part of our legacy! “So why wait? Join us and experience the freedom of embracing the road, riding with pure motorcycling passion.”