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Customer Relationship Management (CRM)

Customer Relationship Management (CRM)

Diamond Headquarters Private LimitedBorivali, Maharashtra, India
2 days ago
Job description

About RINGS & I

RINGS & I is India’s first designer diamond ring studio, offering personalized, made-to-order diamond rings through a truly omnichannel, tech-enabled experience. With 1000+ designs across 16 styles, we empower clients to choose their ring, their style, and their budget — all backed by trust, transparency, and celebration.

Job Title - Pre-Visit Engagement & Automation Executive

Location - Mumbai Experience - 1–3 years

Function - Marketing & Customer Experience Preferred

Background - Marketing with knowledge of customer service and hands-on experience in marketing automation

About the Role

We are looking for a Pre-Visit Engagement & Automation Executive who will own and manage all pre-visit customer engagement. You will work across multiple platforms (Instagram, website chatbot, phone, WhatsApp, etc.) to ensure every customer lead gets a fast, helpful, and personalized response—either automated or manual. This is a hands-on role where you will first handle responses manually, understand patterns, and then build smart automation journeys to reduce response time and increase appointment bookings.

What You’ll Do

  • Manage leads from all sources – WhatsApp, Instagram, website chat, phone, etc.
  • Respond to all queries promptly, ensuring fast turnaround and a great customer experience.
  • Handle all queries manually at first, understand customer needs, and then build automated journeys using tools CRM automation tools like Zoho / Hubspot / Whatsapp Business API
  • Build informative chatbot flows to guide customers and reduce manual intervention.
  • Monitor the funnel and ensure high lead-to-appointment booking / visit conversion rates.
  • Work closely with marketing and sales teams to ensure seamless messaging and handover.

Required Skills & Qualifications

  • MBA Marketing / Sales, Mass Communication, or a related field.
  • 1–3 years of experience in CRM, customer service, or marketing automation.
  • Hands-on experience with platforms like WATI, HubSpot, Zoho, or similar.
  • Strong written and verbal communication skills in English (additional Indian languages is a plus).
  • Quick response time and ability to multitask across different communication platforms.
  • Understanding of chatbot scripting, automation flows, and logic building.
  • Preferred Traits

  • Quick learner and proactive in troubleshooting customer issues.
  • Detail-oriented with a customer-first mindset.
  • Empathetic, clear communicator with a passion for tech-enabled customer journeys.
  • Familiarity with jewelry or lifestyle brands is a plus but not mandatory.
  • Industry :

    Luxury Goods & Jewellery

    Employment Type : Full Time

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    Crm Customer Relationship Management • Borivali, Maharashtra, India

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