Qi Lifecare - Senior Manager - Customer Relationship Management
QI SpineMumbai, India12 days ago
Job descriptionDevelop and execute a comprehensive CRM strategy that covers the entire patient lifecycle, including acquisition, onboarding, engagement, retention, and win-back campaigns. Define and optimize the customer journey across various touchpoints to ensure a seamless and personalized experience. Implement a robust framework for cohort analysis, segmenting patients based on behaviors and treatment stages to drive targeted marketing efforts. Design, launch, and manage data-driven CRM campaigns across multiple channels (e.g., email, SMS, push notifications, and in-app). Use customer data and insights to build cohort-based campaigns that address specific needs and behaviors, maximizing engagement and conversion. Track and analyze key CRM metrics, including open rates, click-through rates, conversion rates, and ROI, using insights to continually optimize campaign performance. Own and manage the CRM technology stack, ensuring it is fully leveraged to support business objectives. Stay up-to-date with the latest CRM tools and technologies, evaluating and recommending new solutions to enhance our capabilities. Work closely with the IT and tech teams to ensure seamless data integration and automation. Lead efforts to gain a deep understanding of customer behavior and preferences through data analysis and feedback. Collaborate with cross-functional teams, including operations, sales, and clinical teams, to align CRM strategies with business goals and improve the overall patient experience. Present compelling insights on customer trends and campaign effectiveness to senior leadership. Lead, mentor, and manage a team of CRM specialists, providing clear direction and fostering a collaborative, data-driven environment. Delegate tasks, set performance goals, and conduct regular performance reviews to ensure the team meets its objectives. Foster an environment of continuous learning and professional growth within the team. Demonstrated expertise in cohort-based CRM marketing, including analysis, segmentation, and campaign design. Experience with various CRM tools and platforms (e.g., Salesforce, HubSpot, or similar). Prior experience in the healthcare, D2C, or B2C service industries is highly preferred. Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies. Excellent understanding of CRM technologies and marketing automation platforms. Proficiency in developing and executing multi-channel marketing campaigns. Exceptional communication and presentation skills. Proven ability to lead, influence, and collaborate with cross-functional teams and senior stakeholders. Proactive, strategic thinker with a results-oriented approach. Adaptable and resilient, thriving in a fast-paced, evolving environment. Strong problem-solving abilities and a continuous improvement Masters degree in Marketing, Business Administration, or a related field from a Top-Tier institution is highly desirable. A mission-critical role with direct impact on QI Spines ambitious growth journey. The unparalleled opportunity to build and innovate the entire CRM function of a rapidly scaling organization. High ownership, direct accountability for key strategic areas, and exceptional visibility within the leadership team. A challenging yet immensely rewarding environment where your expertise directly translates into tangible improvements in patient loyalty and business growth. A workplace where your contributions aren't just possiblethey're expectedand where you can truly be a " QIpreneur ," shaping the future of healthcare from the ground up.
Description :
Sr Manager Customer Relationship Management (CRM)
Let's talk spine - because most of India doesn't.
Founded when surgery was the only mainstream solution to back pain, QI Spine emerged with a simple idea : non-surgical recovery should be the first option, not the last resort. Since then, we've built India's only spine-focused medical system - combining the expertise of 250+ specialists with cutting-edge AI tools like Doctor QI, our proprietary diagnostic engine. With 22 clinics across major cities, we've :
- Consulted over 2.5 lakh patients
- Prevented 15,000+ unnecessary spine surgeries
- Achieved a 93% recovery rate - among the best in the world
Our mission?
To redefine spine care by blending clinical excellence, intelligent systems, and strong operational discipline.
About the Role :
We are seeking a highly experienced and strategic Sr. Manager of CRM to lead our customer relationship and engagement initiatives. This pivotal role will be responsible for managing the entire customer lifecycle, from initial inquiry to post-treatment follow-up. You will leverage data and technology to create personalized, high-impact campaigns. A deep understanding of cohort-based marketing is essential for this role, as you will segment and engage patient groups based on their specific behaviors and journeys. You will report to the Head of Marketing and be based in Kurla, Mumbai.
What You'll Own :
1. CRM Strategy and Lifecycle Management :
2. Campaign Management and Analytics :
3. Technology and Tools :
4. Customer Insight and Collaboration :
5. Team Management :
What We're Looking 5-10 years of progressive experience in CRM, with a proven track record in customer lifecycle management and campaign execution.
Skills & Expertise :
Leadership & Soft Skills :
What You'll Get :
If you are a passionate CRM leader eager to build and enhance a world-class customer engagement function in a dynamic healthcare setting, this is your place.
Let's build better spine care. www.qispine.com
(ref : iimjobs.com)
Create a job alert for this search
Relationship Manager • Mumbai, India
Related jobs
Client Servicing Executive – Pharma Sector.Design & Print Solutions (Pharmaceutical Focus).We are hiring on behalf of a reputed design and print solutions agency specializing in the pharmaceutical ...Show moreLast updated: 30+ days ago
Contamos con un equipo sólido y robusto de consultores especializados en búsqueda y selección de personal, así como en consultoría en diversos temas asociado al Talento Humano en múltiples sectores...Show moreLast updated: 30+ days ago
Specialty Surgical Oncology (SSO) is one of India’s fastest-growing platforms delivering affordable, high-quality cancer care, headquartered in Mumbai.
Founded and led by a distinguished team of onc...Show moreLast updated: 12 days ago
Finding distributors, generating leads, and coordinating with respective departments.Make a doctor visit, Surgery assistance, take approval of products from doctors.
Reporting to National Sales Head...Show moreLast updated: 4 days ago
We are seeking a passionate and committed Ayurvedic Doctor to join our healthcare team in.The role offers an excellent opportunity to work with experienced senior doctors.And gain in-depth exposure...Show moreLast updated: 10 days ago
- Promoted
Ayurvedic Doctor (BAMS)
TrayaThane, IN Traya is an Indian direct-to-consumer hair care brand platform that provides a holistic treatment for consumers dealing with hairloss.
The Company provides personalised consultations that help deter...Show moreLast updated: 30+ days ago
Client Servicing Executive – Pharma Sector
Sperton Global ASNavi Mumbai, Maharashtra, INQuick Apply
Sales Executive - Medical Devices
LaborintosMumbai, Maharashtra, .INQuick Apply
- Promoted
Strategy- Therapy Portfolio Manager
Emcure Pharmaceuticals LimitedMumbai, Mumbai (district) Emcure Pharmaceuticals is an Indian multinational that specializes in manufacturing generic pharmaceuticals and active pharmaceutical ingredients (APIs).
Founded in 1983, it has grown into a signifi...Show moreLast updated: 6 days ago
- Promoted
Wellness Advisory Consultant
WTWMumbai, Maharashtra, India This job is with WTW, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.
Please do not contact the recruiter directly.Description About W...Show moreLast updated: 30+ days ago
- Promoted
Qi Lifecare - Senior Manager / Assistant General Manager - Customer Relationship Management
QI SpineMumbai, India About the Role : We are seeking a highly experienced and strategic Sr.Manager of CRM to lead our customer relationship and engagement initiatives.This pivotal role wi...Show moreLast updated: 1 day ago
Inside Sales Executive - Hiring for SSO Hospital
xponentiateMumbai, MH, INQuick Apply
- Promoted
Sales Manager Healthcare Vertical
Savino Del BeneMumbai, Maharashtra, India Developing Pharma & Healthcare Vertical by creating new client base.Drive sales initiatives to meet and exceed revenue targets.
Monitor market trends and adjust strategies to capitalize on emerging ...Show moreLast updated: 30+ days ago
- Promoted
Syndrome Tech - Team Lead - Commercial Sales
Syndrome Technologies Pvt. LtdMumbai, India Title : Business Development Team Leader Commercial.Job Summary : We are seeking a dynamic and experienced Business Development Team Leader ...Show moreLast updated: 21 days ago
- Promoted
Deputy General Manager or General Manager - Marketing (Consumer Health)
Confidential JobsMumbai, Mumbai (district) The successful candidate will play a pivotal role in shaping and driving end-to-end marketing strategy, brand / product support programs and product positioning to contribute to the financial / busine...Show moreLast updated: 6 days ago
- Promoted
OREX PHARMA - Manager - Sales & Marketing
OREX PHARMA PRIVATE LIMITEDThane, India Description : - Marketing / Sales Manager Domestic Market - Location : Thane, Maharashtra - Office Timing : 10 : 00 AM to 6 : 00 P...Show moreLast updated: 19 days ago
- Promoted
Mosaic Wellness - Business Development Manager
Mosaic Wellness Private LimitedThane, India Business Development Manager Retail Kiosk Mosaic Wellness is building digital first, health brands for elective health concerns.
Man Matters, is a digital elective health platform for men, helping ...Show moreLast updated: 4 days ago
- Promoted
Senior Sales Counsellor
The Language SKOOLKalyan-Dombivli, IN Work Schedule & Availability (Mandatory).Candidates must be available and ready to work during the following work schedule : .
Flexibility is required for tasks / urgent follow-ups as per Business Requi...Show moreLast updated: 9 days ago
- Promoted
Practice Lead - Presales
Acme ServicesMumbai Mandate open in the fastest-growing Tech Solution : Practice Lead Presales Location : Mumbai, Delhi, Bangalore.We are seeking ...Show moreLast updated: 30+ days ago
Sales Manager - Orthopedic Implants
Komal Healthcare Pvt LtdMira Bhayandar, Maharashtra, IndiaQuick Apply
Ayurveda Doctor
Quotient ConsultancyMumbai, MH, inQuick Apply
- Promoted
Senior Consultant Physiotherapist
My Pain Clinic GlobalMumbai, Maharashtra, India Role Overview : We are looking for a highly experienced and patient-centric Physiotherapy to join our multidisciplinary team at our advanced Physiotherapy, and Wellness Centre in Bandra (West).The ...Show moreLast updated: 19 days ago
- Promoted
Client Servicing Manager (Healthcare)
R K SWAMY LimitedMumbai, Mumbai (district) Qualification : MBA / PG compulsory (Top Institute ).Principal duties, activities and responsibilities for the position : .
Actively participate in the development of Brand / Communication strategies bas...Show moreLast updated: 6 days ago