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Ethics Express - Assistant Manager - Digital Marketing

Ethics Express - Assistant Manager - Digital Marketing

Ethics Groups Of CompaniesGurugram, India
6 days ago
Job description

Job Description : Digital Marketing Manager.

Work experience : 4-5 years.

Key Responsibilities :

  • Develop and implement comprehensive digital marketing strategies to achieve company objectives, with a focus on driving traffic, engagement, and conversions.
  • Plan and execute digital marketing campaigns across various channels, including website management, SEO / SEM, social media, email, and display advertising.
  • Must possess proficiency in managing a monthly marketing budget ranging from 15 to 20 lakh.
  • Manage and optimize the company's website to enhance user experience, increase organic traffic, and improve conversion rates.
  • Oversee the company's social media presence across all digital platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.
  • Create engaging content for social media posts, blog articles, email newsletters, and other digital marketing channels.
  • Monitor and analyze key performance metrics to track the effectiveness of digital marketing campaigns and make data-driven decisions for optimization.
  • Stay up-to-date with the latest trends and best practices in digital marketing, search engine algorithms, social media platforms, and online advertising techniques.
  • Collaborate with cross-functional teams, including marketing, sales, product development, and customer service, to align digital marketing efforts with overall business goals.
  • Manage relationships with external vendors, agencies, and partners to support digital marketing initiatives as needed.

Qualifications : .

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 4 years of experience in digital marketing, preferably in direct-to-consumer (D2C) brands.
  • Proven track record of planning and executing successful digital marketing campaigns that drive results.
  • Strong understanding of digital marketing channels, including SEO / SEM, social media, email marketing, content marketing, and online advertising.
  • Proficiency in website analytics tools (e.g., Google Analytics), social media management platforms and email marketing software.
  • Excellent written and verbal communication skills, with the ability to create compelling content for various digital platforms.
  • Analytical mindset with the ability to interpret data, analyze trends, and generate actionable insights.
  • Creative thinker with a passion for innovation and experimentation in digital marketing.
  • Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
  • Ability to work independently and collaboratively in a fast-paced, team-oriented environment.
  • Apply now to join our team and help us take our digital marketing efforts to the next level.

    (ref : iimjobs.com)

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    Digital Marketing Manager • Gurugram, India

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