Highlights
- Position Title : Sr. Meta Ads Expert
- Exp : 2+ Years
- Job Location : Nava vadaj, Ahmedabad
Key Skills
Excellent command of English (spoken, written, reading, and listening)Strong understanding of Keyword Research and Competitive AnalysisAdvanced expertise in Meta (Facebook & Instagram) Advertising — including ad copywriting, audience selection, targeting, and A / B testingIn-depth knowledge of Facebook Pixel setup, event tracking, and data analysisProven experience in leading and mentoring a team of performance marketers or ad executivesExperience managing large-budget campaigns and optimizing CTR, CPC, and Conversion RatesStrong skills in ad copywriting and creative testing for multiple audience segmentsProficiency in Analytics and Goal TrackingAbility to monitor, optimize, and scale campaigns to achieve performance targetsFamiliarity with Google Ads, Bing Ads, or other PPC platforms (a plus)Ability to take initiative, handle challenges, and manage complex tasks independentlyRoles & Responsibilities
Conduct business analysis to understand client goals, target audience, and business modelsPlan, execute, and manage Meta Ads campaigns for both international and Indian clientsLead a team of junior Meta Ads executives, ensuring timely execution and campaign performanceGuide the team in strategy planning, optimization, and reportingManage various campaign objectives — Conversions, Website Clicks, Traffic, Remarketing, etc.Continuously monitor, optimize, and scale campaigns for best ROI and performancePrepare and submit weekly and monthly performance reports to clientsMaintain a daily working sheet and submit it to the reporting managerPerform daily campaign optimizations and track account health across clientsCollaborate with the strategy and creative teams to enhance campaign performance and client satisfactionSkills Required
Data Analysis, Keyword Research, Analytics, Google Ads, bing ads , Competitive Analysis