Talent.com
Digital Marketing Specialist

Digital Marketing Specialist

ConfidentialVadodara, India
2 days ago
Job description

We are hiring for.. Digital Marketing Specialist at Prakash Chemicals International Pvt Ltd.

Candidates preferred from Vadodara / Ahmedabad / Surat and Gujarat's Other locations only....

1. Digital Strategy & Brand Development

  • Develop and implement a comprehensive digital marketing strategy aligned with business objectives in the chemical / manufacturing domain.
  • Build brand awareness among industrial clients, distributors, and global partners.
  • Manage and enhance the company's digital footprint across platforms (website, LinkedIn, email, trade portals, etc.).
  • Lead Digital Marketing to Lead Management.

2. Website & SEO / SEM Management

  • Manage and optimize the corporate website to improve search rankings, content relevance, and lead generation.
  • Drive organic and paid campaigns using SEO, Google Ads, and LinkedIn Ads.
  • Monitor web traffic and user behavior using Google Analytics and similar tools.

    • 3. Content Marketing & Communication

  • Develop and oversee technical and marketing content such as blogs, case studies, newsletters, and product videos.
  • Collaborate with R&D and product teams to translate complex chemical concepts into engaging marketing content.
  • Ensure all digital content complies with brand guidelines and industry standards.

    • 4. Social Media & Campaign Management

  • Manage social media channels (especially LinkedIn and industry forums) to engage with key stakeholders.
  • Execute lead generation and remarketing campaigns targeting industrial buyers and B2B clients.
  • Monitor, analyze, and report on campaign performance metrics (CTR, CPC, conversions, etc.).

    • 5. CRM & Marketing Automation

  • Implement and manage marketing automation and CRM tools (e.g., HubSpot, Zoho, Salesforce).
  • Nurture leads through email marketing, drip campaigns, and personalized communication.

    • 6. Coordination & Support

  • Coordinate with sales, R&D, and product management teams for consistent brand communication.
  • Manage external agencies, designers, and digital vendors to ensure quality and timelines.

    • Exhibitions and Events

    Lead and manage exhibitions and Events

    Key Skills & Competencies :

  • Strong understanding of B2B industrial marketing and global digital platforms.
  • Expertise in SEO / SEM, Google Ads, LinkedIn Campaigns, and Analytics tools .
  • Experience in content marketing for technical or chemical products .
  • Excellent written and verbal communication skills.
  • Analytical mindset with data interpretation and reporting capability.
  • Knowledge of marketing automation tools and CRM systems .

    • Qualifications & Experience :

  • Bachelor's or Master's degree in Marketing, Communications, Business, or related field.
  • 6–10 years of experience in digital marketing within chemical, manufacturing, or B2B industries .
  • Professional certifications in Google Ads, Analytics, or Digital Marketing are preferred.
  • Immediate Joiners are preferred

    • Key Performance Indicators (KPIs) :

  • Growth in qualified B2B leads from digital channels.
  • Increase in website traffic and engagement from target markets.
  • ROI improvement across paid campaigns.
  • Enhanced brand visibility across digital and industrial platforms.

    • Skills Required

    Salesforce, linkedin ads , Hubspot, Digital Strategy, Google Ads, Brand Development, Zoho, Content Marketing, Google Analytics, Sem, Seo

    Create a job alert for this search

    Digital Marketing Specialist • Vadodara, India

    Related jobs
    • Promoted
    Digital Marketing Account Manager

    Digital Marketing Account Manager

    EoR Marketinganand, gujarat, in
    Digital Marketing Account Manager.We’re looking for an experienced.Digital Marketing Account Manager.This role is all about building strong client relationships, overseeing marketing campaigns, and...Show moreLast updated: 30+ days ago
    • Promoted
    Civica - Digital Marketing Lead

    Civica - Digital Marketing Lead

    CIVICAVadodara, India
    Why you will love this opportunity as Digital Marketing Lead at Civica This position plays a key role in shaping and implementing the content strategy across multiple...Show moreLast updated: 30+ days ago
    • Promoted
    Digital Advertising Director

    Digital Advertising Director

    Invisible MotionVadodara, IN
    Digital Advertising Director – Invisible Motion.At Invisible Motion, ads are not just campaigns.They are engines of growth, stories shaped by data, and bridges between brands and people.Someone who...Show moreLast updated: 30+ days ago
    • Promoted
    Content Specialist

    Content Specialist

    Runablevadodara, gujarat, in
    At Runable, we are building a platform where anyone can do any digital task online task across any device—mobile, desktop, or browser with ease and reliability. Our mission is to create a world wher...Show moreLast updated: 21 days ago
    • Promoted
    • New!
    Facebook Digital Marketing (Content Creator)

    Facebook Digital Marketing (Content Creator)

    FFO Sports Publishingvadodara, gujarat, in
    FFO Sports Publishing is a leading network of over six websites dedicated to delivering accurate and engaging sports news. We specialize in coverage across a variety of sports, with strengths in Foo...Show moreLast updated: 12 hours ago
    • Promoted
    SEO Specialist

    SEO Specialist

    INSIDEAvadodara, gujarat, in
    At INSIDEA, we are a fully remote organisation, hiring top talents from across the globe to deliver exceptional digital marketing and HubSpot solutions. Our diverse services are designed to enhance ...Show moreLast updated: 2 days ago
    • Promoted
    Advertising Manager

    Advertising Manager

    OZRIT - IndiaVadodara, IN
    The Advertising Manager will be responsible for developing and managing paid advertising campaigns across platforms such as Meta (Facebook & Instagram), Google Ads, and emerging channels like TikTo...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Bhanzunadiad, gujarat, in
    Google Ads (Search, Display, Video, YouTube, etc.EdTech / consumer / subscription businesses.To lead and scale Bhanzu’s paid acquisition efforts via Google Ads, driving high-quality leads (or paid enro...Show moreLast updated: 30+ days ago
    • Promoted
    Digital Marketing Manager

    Digital Marketing Manager

    Fincart Financial Plannersnadiad, gujarat, in
    The Digital Marketing Manager will be responsible for planning, executing, and optimizing digital marketing campaigns across SEO, SEM (Google Ads), social media, email, and other online platforms.T...Show moreLast updated: 16 days ago
    • Promoted
    Digital Marketing Manager

    Digital Marketing Manager

    Jagdish Farshan Private LimitedVadodara, Gujarat, India
    Brand & Digital Marketing Head (D2C).Vadodara (On-site only – Vadodara-based candidates preferred).We’re on a mission to take Gujarat’s favorite namkeens, mithai & snacks global 🌍.Amazon, quick co...Show moreLast updated: 30+ days ago
    • Promoted
    Influencer Marketing Manager

    Influencer Marketing Manager

    Influencer.innadiad, gujarat, in
    Lead, identify and proactively onboard influencers on performance campaigns.Understand and figure out how to maximize storefront performance by matching the. Guide the discussion on product and bran...Show moreLast updated: 4 days ago
    • Promoted
    Partner Marketing Manager

    Partner Marketing Manager

    CoreStackvadodara, gujarat, in
    We’re looking for a self-driven Partner Marketing Manager to take full ownership of the end-to-end growth marketing strategy for our Partner business. This is a high-impact role for an experienced m...Show moreLast updated: 16 days ago
    • Promoted
    Digital Marketing & Ops Specialist

    Digital Marketing & Ops Specialist

    ConfidentialVadodara, India
    As our Digital Marketing & Operations Specialist, you will be the engine that powers our marketing team.You'll manage the technology, data, and processes that ensure our campaigns run flawlessly an...Show moreLast updated: 7 days ago
    • Promoted
    AI Marketing Lead (B2B2C)

    AI Marketing Lead (B2B2C)

    SwirlVadodara, IN
    We work with OEMs across consumer electronics, automotive, appliances and equipment.Own our brand and content end-to-end : conceive → design → ship campaigns that generate qualified meetings and pip...Show moreLast updated: 17 days ago
    • Promoted
    Digital Marketing Manager

    Digital Marketing Manager

    Volodyanand, gujarat, in
    We are seeking an experienced Digital Marketing Manager to lead global lead-generation efforts across APAC, Europe, USA and Australia. The priority is lead generation, including paid media, SEO, web...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Demandbase Specialist – B2B Marketing

    Demandbase Specialist – B2B Marketing

    AtidivNadiad, IN
    Demandbase Specialist – B2B Marketing.We are looking for a highly skilled.B2B Marketing and Account-based Marketing (ABM). The ideal candidate will have hands-on expertise in creating, managing, and...Show moreLast updated: 18 hours ago
    • Promoted
    Senior Digital Ads Analyst – Optimize Google & Meta Campaigns

    Senior Digital Ads Analyst – Optimize Google & Meta Campaigns

    Finixio CareersVadodara, IN
    Senior Digital Ads Analyst – Optimize Google & Meta Campaigns.Finixio is a fast-growing digital media company operating a portfolio of market-leading websites across multiple niches – from finance ...Show moreLast updated: 22 days ago
    • Promoted
    Developer Marketing

    Developer Marketing

    BrowserStackvadodara, gujarat, in
    BrowserStack is the world’s leading cloud-based software testing platform, empowering over 50,000 customers—including Amazon, Microsoft, Meta, and Google—to deliver high-quality software at speed.F...Show moreLast updated: 30+ days ago