Large Format Retail - National Sales Head (PAN India)

Company Description

Founded in 2012, Bewakoof is a lifestyle fashion brand that offers creative, trendy fashion for contemporary Indians. With a team of 400 members and over 8 million products sold, Bewakoof balances creativity and relatability with innovative designs. The brand is vertically integrated, manufacturing its own products to ensure high quality at affordable prices. Bewakoof is committed to sustainability and social impact, integrating efforts like rainwater harvesting and eco-friendly packaging into daily operations.

Role Overview :

Bewakoof is seeking a seasoned National Sales Manager – LFR to lead and scale our business through large format retail (LFR) channels across India. The ideal candidate will have proven experience in managing national accounts in modern trade, establishing strong partner relationships, driving sell-through, and ensuring brand visibility and compliance at scale. This is a high-impact role requiring strategic thinking, team collaboration, and operational execution across multiple regions.

Key Responsibilities :

• Drive sales at a store level by identifying initiatives assess competition within the stores, focus SSPD at

store level

replenishment.

Qualifications & Skills :