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Senior Digital and Customer Analyst

Senior Digital and Customer Analyst

ConfidentialBengaluru / Bangalore, India
8 days ago
Job description

Join Vonage and help us innovate cloud communications for businesses worldwide!

Why This Role Matters

This role on the Digital & Customer Analytics team at Vonage will be responsible for creating actionable business insights and ensuring data integrity for advertising purposes. You will create opportunities to deliver business value through your expertise in digital analytics.

Your Key Responsibilities

  • Support demand generation stakeholders by fulfilling reporting and third-party tracking requests, including implementation via Adobe Launch.
  • Implement and maintain tracking solutions using Adobe Customer Journey Analytics, ensuring accurate variable mapping, tag setup, and dataLayer integration.
  • Monitor data integrity and automate scripts to detect outages across analytics platforms.
  • Develop and maintain dashboards and reports in Adobe Analytics and Tableau to generate actionable marketing insights.
  • Conduct QA, UAT, and ad-hoc analyses to validate data accuracy across Adobe Analytics, Snowflake, and Tableau.
  • Stay current with web analytics technologies, GDPR, and privacy regulations to ensure compliant data practices.
  • Demonstrate strong analytical, communication, and project management skills across all tasks and initiatives.

Required

What you&aposll bring :

  • Have working knowledge of Adobe Launch, Adobe Customer Journey Analytic, Adobe Analytics and advertising platforms (Google, Facebook, LinkedIn, Epsilon).
  • Ability to quickly master tracking implementations of new third-party vendors and ad-tech such as 6thSense, Facebook, Google, LinkedIn, Adobe Target, etc.
  • Ability to quickly analyze and build reports in Adobe Analytics, and Tableau.
  • Experience with querying and analyzing hit level Adobe Analytics and granular customer level data.
  • Availability to work fixed working hours : UK / EMEA shift
  • Experience We Consider a Plus

  • Over 7 years of experience implementing web analytics solutions using tools like Google Analytics, Adobe Analytics, GTM, Adobe Launch, Tealium, and Snowplow.
  • Proficient in JavaScript and SQL, with expertise in DataLayer development and full lifecycle implementation using tag managers or Web SDKs
  • Maintain tag deployment compliance through OneTrust integration and support consent-based tracking strategies.
  • Strong communicator with the ability to work independently in AGILE environments and collaborate across diverse technical and business teams.
  • How You&aposll Benefit

    At Vonage, we offer exciting work, career growth opportunities, and a collaborative hybrid work environment. In addition to competitive pay and benefits, we provide unlimited discretionary time off and tuition reimbursement.

    Additional benefits and perks will be shared and discussed with you by the recruiter during the interview process.

    There's no perfect candidate. You don&apost need all the preferred qualifications to make a valuable impact on our team. Our employees and customers come from diverse backgrounds, so if you&aposre passionate about what you could achieve at Vonage, we&aposd love to hear from you.

    To learn how we process your personal data during the recruitment process, please refer to our Privacy Notice .

    Who We Are

    Vonage is a global cloud communications leader. And your talent will further help brands - such as Airbnb, Viber, WhatsApp, and Snapchat - accelerate their digital transformation through our fully programmable-based unified communications, contact center solutions, and communications APIs. Ready to innovate Then join us today.

    Note : The purpose of this profile is to provide a general summary of essential responsibilities for the position and is not meant as an exhaustive list. Assignments may differ for individuals within the same role based on business conditions, departmental need or geographic location.

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    Skills Required

    Gtm, Adobe Launch, Javascript, Tableau, Google Analytics, Adobe Analytics, Sql

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    Senior Analyst Digital • Bengaluru / Bangalore, India

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