Digital Marketing Specialist

About the Role

We are looking for a Digital Marketing Executive with 3–4 years of experience who can support and execute our digital marketing initiatives. The role requires hands-on expertise in SEO, AEO, GEO, social media management, HubSpot, and paid campaigns . The ideal candidate will be detail-oriented, proactive, and able to manage day-to-day execution to ensure campaigns run smoothly and deliver results.

Key Responsibilities

• SEO / AEO / GEO Execution
• Implement on-page and off-page SEO activities.
• Optimize content for traditional search, AI-driven answer engines, and generative platforms.
• Conduct keyword research, site audits, and competitor tracking.
• Social Media Management
• Assist in creating and scheduling posts across social channels (LinkedIn, Instagram, Twitter, Facebook, etc.).
• Monitor engagement and support in community interactions.
• HubSpot & Marketing Automation
• Execute HubSpot workflows, email campaigns, and reports.
• Maintain CRM hygiene and support lead nurturing activities.
• Paid Campaigns Support
• Assist in setting up, running, and monitoring campaigns on Google Ads, LinkedIn Ads, and Meta Ads.
• Track budgets and report on performance metrics.
• Reporting & Optimization
• Pull data from Google Analytics, HubSpot, and ad platforms.
• Share reports and insights with the marketing team for ongoing improvements.

Requirements

Nice to Have

What You’ll Gain