Growth Product Manager

Location : Remote (Bengaluru preferred)Experience : 2+ years in a product or growth role (performance marketing + CRO background is a must)Shift Timing : You’ll be working with U.S. brands, so expect U.S. hoursCompensation : Competitive salary + performance bonus + ESOPs (based on experience)Role OverviewSome nights, you’ll be deep inside GA4 dashboards figuring out why CTR dropped after a layout change. Other nights, you’ll be on a late call with a U.S. brand, presenting insights from an A / B test that just lifted conversions by 18%.This isn’t a campaign manager role, it’s about owning the entire post-click experience . You’ll combine your performance marketing brain with a CRO mindset to design, test, and scale what actually moves numbers for brands.At Troopod, we’re building an AI-led product that auto‑generates and optimizes landing pages for every ad. You’ll work directly with global DTC brands, tech, and design teams to validate what works and help shape how performance marketing and website optimization converge.If you can talk CAC, CTR, CVR, and ROAS in the same sentence and you know how to fix them, this role will feel like home.Responsibilities1. Own Pilot SuccessManage end‑to‑end CRO pilots with U.S. brands — from setup to measurable resultsDiagnose leaks in the funnel using GA4, Meta Ads Manager, Hotjar, and session dataPresent insights and results directly to founders, CMOs, and growth teams2. Lead Conversion OptimizationAnalyze ad → landing page → checkout journeys to spot friction pointsCreate hypotheses, set up A / B or multivariate tests, and measure upliftWork with designers and developers to deploy CRO fixes quickly3. Bridge Ads and ProductSync with brand’s media teams to ensure landing pages match campaign intentTranslate ad‑level learnings into on‑site personalization or creative changesCollaborate with Troopod’s AI & product teams to automate optimization logic4. Run Performance ExperimentsTest new layouts, offers, CTAs, and creatives to improve ROAS and CVRTrack experiments, interpret data, and turn winning patterns into playbooksBuild and maintain dashboards to monitor pilot performance5. Drive AI Agent Iterations Fine-tune the AI agent using real brand scenariosContinuously improve prompt quality and output accuracyUpload / update brand documents, ad assets, CRO briefs, etc., to improve RAG quality6. GTM & Insights LoopConvert pilot results into marketing narratives and internal case studiesShare findings that inform Troopod’s product roadmap and GTM strategyStandardize frameworks for scaling pilots across verticalsQualifications2+ years in a performance marketing / CRO‑focused role (agency or D2C startup experience preferred)Deep expertise in conversion funnels, A / B testing, landing page UX, and behavioral analyticsStrong experience with Shopify, Meta Ads, GA4, Hotjar , A / B testing and other CRO toolsProven ability to analyze campaign + site data and translate into actionable changesComfortable working with designers, developers, and marketersStrong communication skills, able to simplify data into stories that sellWillingness to work late‑night shifts with U.S. clientsBonus Points ForPrior role in growth or performance marketing where you owned resultsExperience with tools like VWO, Mixpanel, PostHog, or OptimizelyHands-on exposure to Shopify Plus or high‑traffic eCommerce sitesExperience running CRO programs at scale or leading pilot projectsUnderstanding of AI‑led personalization and website automationExperience in working with AI agents, prompt engineering, and RAG workflows❤️ Why Join UsBacked by leaders from Shopify, Amazon, Razorpay, and WalmartAlready powering pilots for $100M+ brands in the U.S. and IndiaWork on the frontlines of AI‑driven CRO and personalizationFlat hierarchy, creative freedom, and zero micromanagement