Key Responsibility Areas
oDrive marketplace sales to meet or exceed the Annual Operating Plan (AOP) through pricing, promotion, and assortment strategies.
oManage Advertising and optimize campaigns to improve visibility and return on ad spend (ACoS).
oAnalyse platform performance, identify trends, and recommend growth actions to enhance conversion and reduce returns.
oOversee daily operations across Amazon Seller / Vendor Central and other marketplaces, ensuring account health, compliance, and performance.
oDevelop SEO-optimized listings, A+ content, and brand stores aligned with premium positioning.
oPlan and execute inventory for FBA / FBM and other marketplace models to maintain healthy stock levels.
oConduct regular hygiene checks, manage pricing and promotions, and file timely SPF claims.
oIdentify and onboard new marketplaces aligned with the brand’s premium positioning.
oNegotiate commercials, define sales targets, and plan marketplace-specific strategies.
oBuild strong partnerships with platform category and marketing teams to unlock growth opportunities.
oEnsure brand consistency, storytelling, and pricing parity across all online touchpoints.
oCollaborate with brand and marketing teams for integrated campaigns, product launches, and brand store updates.
oMonitor customer reviews and feedback, driving initiatives to enhance ratings and overall customer experience.
oTrack and report key performance indicators (KPIs) including sales, conversion, traffic, inventory, and campaign ROI.
oConduct competitor benchmarking for pricing, assortment, and visibility.
oUse tools such as Helium10, Jungle Scout, or Data Hawk for keyword tracking and market insights.
oCoordinate with warehouse and logistics teams for timely order dispatch and delivery compliance.
oPartner with finance for reconciliation and settlement accuracy.
oLiaise with internal stakeholders across supply chain, marketing, and finance to ensure seamless operations.
oSupervise and guide junior team members or interns handling listing , cataloguing, ads, or reporting.
oManage external agencies and service providers for marketplace optimization, creatives, and advertising
Reporting Structure
Qualification & Experience
Skills
oProven track record in driving growth within a D2C brand.
oExperienced with e-commerce platforms, content management systems, and analytical tools for performance tracking.
oHigh level of proficiency with Excel, including advanced functions for data manipulation and analysis.
oSkilled in managing relationships with vendors, partners, and both internal and external resources.
oKnowledge of Amazon Seller, Vendor Central tools and amazon policies and procedure
oExcellent analytical skills paired with strong problem-solving abilities to drive strategic improvements.
oStrong written and verbal English communication
oSelf-driven and highly motivated
Other Details
Ecommerce Manager • Mumbai, Maharashtra, India