Growth Manager – Demand Generation Specialist

Company Overview :

Fractal AI is a strategic AI partner to Fortune 500 companies with a vision to power every human decision in the enterprise. Fractal is building a world where individual choices, freedom, and diversity are the greatest assets. An ecosystem where human imagination is at the heart of every decision.

Role Overview :

You will be playing a critical role in building and nurturing a healthy pipeline with highly qualified opportunities in specific vertical pods and geographies through targeted demand generation strategies.

Why You&aposll Do :

• Plan, develop, and execute multi-channel demand generation campaigns (including cold calls, email campaigns, digital outreach) to generate qualified leads and sell across the Fractal offerings portfolio.
• Nurture potential customers through personalized engagement, including solution demos, sharing relevant case studies, and whitepapers to accelerate interest and movement through the funnel.
• Build and maintain a robust pipeline by driving to the top of the funnel with prospect exploratory calls, discovery meetings, and qualification activities to identify and create new opportunities.
• Collaborate closely with geo sales teams' post-qualification to develop detailed 'win plans' that maximize conversion rates.
• Maintain a deep understanding of Fractal Solutions to tailor messaging effectively to address specific customer objectives.
• Partner with Solutions and Practice teams to relay insights and customer feedback throughout the lead-to-deal process to improve campaign effectiveness.
• Act as a brand evangelist for Fractal's offerings on LinkedIn and other relevant platforms to enhance visibility and engagement.

What You Bring :

Why Join Us :

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Skills Required

Software Products, Saas, Demand Generation, Analytics