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[14 / 10 / 2025] Senior Brand Manager

[14 / 10 / 2025] Senior Brand Manager

HRipple SolutionsIndia
2 days ago
Job description

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Are you a bold storyteller with a passion for disruptive brand experiences? Come join our funky, new-age lifestyle accessories startup on a mission to break the monotony with trendsetting, edgy, and AI-powered creativity!

Founded during the pandemic, we’re a 4+ year-old lifestyle accessories brand that thrives on bold storytelling, quirky aesthetics, and AI-powered creativity. If you're ready to bring fun, innovation, and strategy to every brand touchpoint, you’ll fit right in!

Mumbai (Vikhroli)

  • Monday–Friday
  • 9 : 30 AM–7 : 30 PM

(A personal fully functional laptop is a must have)

  • Craft & execute brand strategy across offline & digital channels.
  • Own GTM strategies for product launches, campaigns & seasonal activations.
  • Lead market research, competitor analysis & consumer insights to sharpen our edge.
  • Write insight-driven creative briefs that ignite standout campaigns.
  • Manage brand shoots : ideation → storyboarding → production → post-delivery.
  • Oversee daily creative output—web, POS, packaging, performance assets.
  • Execute performance marketing campaigns (Google Ads, Meta Ads) with internal teams & agencies.
  • Optimize CRM, email, SMS, WhatsApp & loyalty programs for retention and engagement.
  • Track metrics (CAC, ROAS, CTR, engagement); refine creatives to boost ROI.
  • Plan and manage brand marketing budget—smart, efficient, impactful.
  • Ensure seamless and timely delivery of all brand initiatives.
  • 1. 6–7 years in brand management (both mainstream and digital).

    2. Proven success with mid-to-large-scale brand campaigns & digital-first strategies.

    3. Strong shoot and creative execution portfolio (print & digital video).

    4. Hands-on experience with GTM strategies, performance marketing & retention tools.

    5. Superb communication, presentation, and stakeholder management skills.

    6. Bachelor’s or Master’s in Marketing, Business, Communications, or related field.

    7. Digital marketing, analytics, or brand management certifications are a plus.

    ✉️

    CVs can be emailed to : .@.

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