Account Manager - Digital Marketing

Job Description

To execute projects / day to day delivery of everything that goes out from the Growth Track to its clients. Lead a team through various managers / Team Leads and actively consult with clients regarding the challenges confronting businesses pursuing an online / offline strategy to drive traffic, increase conversion, increase average order size and visitor loyalty.

Responsibilities

Basic knowledge of all aspects of Digital Marketing - Paid Campaigns, Social Media, SEO and Website Development.

Aware and in pursuit of opportunities for account growth with existing clients

Responsible for all client communications, conflict resolution, and compliance on client deliverables

Work collaboratively with the planning and creative teams to develop and execute online / offline strategies

Manage program execution and financial performance while ensuring that overall strategy is sound and on point

Effectively manage projects to deliver on Cost, Quality, and Timing targets

Compile and analyse search data and metrics and make decisions regarding campaign direction

Maintain schedule performance index and cost performance index

Follow-up with cross functional departments to strictly adhere to time and action calendar

Keep quality check-up right from the start till completion of the project

Provide thorough training to the team members; mentor and guide them on regular basis

Job Requirement

Prior work experience in Client Servicing / Account Management

Should have the ability to effectively and efficiently manage a large team

Strong awareness of Google Algorithm Updates

Ability to specify technical changes to technical / development teams

Excellent communication skills