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Demand Generation Representative
Circuitry.aiHyderabad, Telangana, India17 days ago
Job descriptionPartner with marketing to execute campaigns (email nurtures, webinars, content syndication, LinkedIn ads). Track performance metrics (CTR, conversion rates, MQL → SQL) and suggest optimizations. Support demand capture around industry events and conferences (pre-event outreach, post-event follow-up). Provide continuous insights from prospect conversations to improve messaging, campaigns, and targeting. Work closely with Account Executives and Marketing to design account-based GTM strategies. Deliver weekly reports on meetings booked, pipeline sourced, and campaign impact. HubSpot – CRM & marketing automation LinkedIn Sales Navigator – targeted prospecting & outreach ZoomInfo – account intelligence, contacts, intent data Email Automation Tools – HubSpot Sequences, Outreach, or similar Digital Ad Platforms – LinkedIn Ads, Google Ads 2–4 years of experience in BDR, SDR, inside sales, or demand generation roles (preferably SaaS or enterprise tech). Familiarity with manufacturing, field service, or industrial / automotive / medical equipment industries is a plus. Hands-on experience with CRM and marketing automation platforms. Excellent written and verbal communication skills with the ability to hold executive-level conversations. Data-driven, self-starter mindset; thrives in a fast-paced, early-stage startup environment.
Job Description : Demand Generation Representative
Location : Hyderabad, India - Hybrid Remote (3 days onsite, 2 remote)
Role Overview
The Demand Generation Representative will act as the frontline engine for revenue growth, blending the responsibilities of Business and Sales Development and digital demand generation. This is a role designed for someone who can execute outbound prospecting, inbound lead qualification, and digital campaign activities all with the goal of building a high-quality sales pipeline.
Key Responsibilities
Outbound & Inbound Sales Development
- Prospect into target accounts and personas (Service Leaders, CIOs, Warranty Managers, Parts Directors) using multi-channel outreach (email, LinkedIn, phone).
- Qualify inbound leads from marketing campaigns, website inquiries, and events, ensuring smooth handoff to Account Executives.
- Build and maintain accurate pipeline data in HubSpot CRM .
Digital Demand Generation
Collaboration & Feedback
Tools You’ll Use
Qualifications
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Demand Generation • Hyderabad, Telangana, India
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