Account Manager

ROLES & RESPONSIBILITIES :

• Strategic Planning & Implementation : Devise and implement bespoke digital marketing strategies tailored to assigned clients.
• Client Relationship Management : Proactively nurture client relationships alongside Group - Account Managers, addressing their needs and ensuring utmost satisfaction.
• Collaborative Strategy Development : Collaborate closely with Group - Account Managers to develop comprehensive digital marketing strategies that align with clients' business objectives and target audiences.
• Content Creation & Curation : Craft and curate compelling digital content aligned with client objectives to drive engagement and conversion.
• Performance Monitoring & Optimization : Monitor campaign performance metrics, analyze data, and provide actionable insights to optimize ongoing campaigns and achieve desired outcomes.
• Market Research & Portfolio Enhancement : Conduct thorough industry and competitor research to inform and enhance client portfolios.
• Client Communication & Reporting : Participate actively in client presentations, prepare comprehensive reports, and lead productive client meetings to drive strategic alignment.
• Industry Knowledge & Innovation : Stay abreast of emerging trends and best practices in digital marketing to continuously innovate and deliver value-added solutions.
• Internal Team Coordination : Coordinate with internal teams such as creative, content, and technical departments to ensure seamless execution and delivery of digital marketing initiatives.
• Primary Client Contact : Serve as the primary point of contact for clients, addressing inquiries, concerns, and requests in a timely and professional manner.
• Upselling & Cross-selling : Proactively identify upsell and cross-sell opportunities to maximize revenue and enhance client satisfaction.
• Platform Expertise : Stay updated on the latest trends and advancements in digital marketing platforms, technologies, and best practices.
• Proposal & Pitch Support : Assist in the preparation of project proposals, presentations, and pitch materials to support business development efforts and acquire new clients.
• Team Development : Conduct regular performance reviews and provide constructive feedback to team members to foster their professional development and growth.
• Financial Collaboration : Collaborate with the finance department to ensure accurate billing, invoicing, and financial reporting for client accounts.
• Team Culture : Foster a positive and collaborative work environment by promoting open communication, teamwork, and knowledge sharing among team members.

REQUIREMENTS :

BENEFITS :

Skills Required

Data Analysis, Project Management, Financial Reporting, Digital Marketing, Client Management