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Product Sales Manager - Asset Products

Product Sales Manager - Asset Products

WorkassistMumbai, India
3 days ago
Job description

Product Sales Manager - Asset Products (PAN-India)

Job Description :

  • We are seeking a highly experienced, results-oriented Product Sales Manager to drive sales, growth, and execution strategy for our Asset Products across India.
  • This senior Individual Contributor role requires exceptional Communication Skills and proven ability in Influencing diverse sales channels to achieve ambitious targets.
  • The Manager will be the central pivot between Product Management and the frontline Sales teams, responsible for formulating, implementing, and monitoring sales plans and campaigns at a PAN-India level.

Key Responsibilities :

  • PAN-India Business Acquisition Strategy : Lead the coordination with regional sales teams to drive significant business acquisition and overall growth for all asset products (Retail Credit, Loans) across the entire country.
  • Sales Planning and Implementation : Formulate, implement, and track granular sales plans for various asset products tailored to specific channel levels across different regions in India, ensuring targets are achieved.
  • Channel Engagement and Process Streamlining : Maintain regular, proactive engagement with Area Sales Managers, Sales Managers, and Premium Relationship Managers to relentlessly drive business growth, address bottlenecks, and streamline sales and fulfillment processes for maximum efficiency.
  • Sales Enablement and Training : Facilitate structured and ongoing training programs and workshops for the sales channel to ensure high effectiveness, efficiency, and deep product knowledge across the sales force.
  • Campaign Management and Conversion Drive :

  • Launch and execute strategic channel campaigns designed to boost product penetration and usage.
  • Be directly involved in driving conversion rates on campaigns across both the Acquisition and Relationship Management Channels for all asset products.
  • Analyze business trends, manage campaign tracking, and oversee the fulfillment process for all promotional contests and incentives.
  • Product Scaling and Innovation Liaison : Liaise closely with Respective Product Managers to scale up existing asset businesses, launch new product lines, and strategically leverage customer data ( extract PA / PQ base) for targeted cross-sell and up-sell opportunities.
  • Best Practice Implementation : Systematically evaluate, benchmark, and identify best practices adopted across the banking and asset industry and champion their implementation within the business to enhance sales performance and process quality.
  • Required Skills :

  • PG / Master's degree is required, preferably in Business, Finance, or a related field.
  • Extensive experience in Product Sales, Channel Management, or Business Development within the Banking sector, with a focus on Asset Products (, Loans, Retail Credit).
  • Proven ability to formulate and execute complex sales plans and achieve targets at a PAN-India or large regional scale.
  • Exceptional Communication Skills and a demonstrated track record of Influencing and managing - performance across diverse, multi-level sales teams (ASMs, RMs).
  • Strong analytical skills to track business trends, manage campaign performance, and provide data-driven recommendations.
  • Experience in sales training and enablement to enhance channel effectiveness.
  • Familiarity with financial products beyond traditional loans is a plus ( knowledge of Retail Credit and associated processes).
  • Preferred Skills :

  • Prior experience in a Product Specialist or Product Manager role before transitioning to sales, providing a strong foundation in product design and mechanics.
  • Technical understanding of customer segmentation and data extraction for targeted sales campaigns.
  • Certification or formal training in Sales Management or Advanced Negotiation.
  • Experience with Retail Credit and its full lifecycle (origination, servicing, portfolio management)
  • (ref : iimjobs.com)

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