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Media Buyer- Digital Marketing

Media Buyer- Digital Marketing

ConfidentialGurugram, Gurgaon / Gurugram, India
8 days ago
Job description

Exciting times lie ahead!

At Collegedunia, one of the leading educational portals, we are currently looking for a talented individual to join our innovative and passionate team.

Responsibilities and Duties :

  • Manage and optimize paid campaigns on Meta, Google, Taboola, and other platforms.
  • Track and report daily campaign performance and key metrics.
  • Use a data-driven approach to improve ROI and ad effectiveness.
  • Handle ad publishing, audience targeting, and creative uploads.
  • Maintain campaign data and reports using Excel.
  • Conduct content and topic research for ad and content publishing.
  • Understand user mindset and demographics to guide targeting strategies.
  • Stay updated on digital marketing trends and platform updates.
  • Prior experience in media buying or performance marketing is preferred.

Requirements

  • Bachelor's degree in Marketing, Advertising, Business, or related field.
  • Hands-on experience with Meta Ads Manager, Google Ads, Taboola, and similar platforms.
  • Strong analytical and data interpretation skills.
  • Proficiency in Microsoft Excel (pivot tables, charts, basic formulas).
  • Job Details :

  • Working Hours : 9 : 30 AM to 6 : 30 PM
  • Working Days - 6 (alternate Saturdays will be WFH)
  • Location : Gurgaon
  • Skills Required

    Google Ads, Microsoft Excel

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    Digital Marketing • Gurugram, Gurgaon / Gurugram, India

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