Btl- Marketing Manager
Ferty9 Fertility CenterHyderabad, Republic Of India, IN9 days ago
Job descriptionBuild strong local partnerships with clinics, pharmacies, local influencers, NGOs, and community leaders. Customize campaigns based on regional audience behavior and demographics. Manage clinic-level social media pages with relevant and engaging content. Capture and post live event updates, testimonials, and community stories. Take full ownership of organizing fertility camps and other brand events—right from venue finalization, promotion, vendor coordination to on-ground execution. Ensure a seamless experience for all stakeholders and attendees. Maintain detailed reports of all BTL activities, leads generated, ROI, and budget spent. Share weekly and monthly reports with the BTL Marketing Head and suggest improvements. Serve as the face of the brand in local interactions, maintaining professionalism and brand integrity. Ensure all materials and communications align with brand standards. Coordinate with the central marketing and operations teams to ensure alignment of messaging and goals. Ensure adherence to all legal, ethical, and company policies during all activities. 2–4 years of experience in BTL / field marketing, preferably in healthcare, diagnostics, wellness, or service-oriented sectors. Proven ability to manage events, field campaigns, and vendor partnerships. Local language fluency (Telugu preferred) and familiarity with the local geography and culture. Strong communication, negotiation, and interpersonal skills. Ability to multitask and handle on-ground challenges with agility. Knowledge of digital platforms like Facebook, Instagram for local engagement. Willingness to travel locally within the region for campaigns and events.
Job Title : Below the Line (BTL) Marketing Manager
Location : Hyderabad
Job Type : Full-Time
Reports To : BTL Marketing Head
Salary : 4.5 LPA - 6.5 LPA
Job Summary
We are looking for a proactive and hands-on BTL Marketing Manager to lead Ferty9’s below-the-line (BTL) marketing activities at a regional level. This role focuses on planning, executing, and optimizing hyperlocal campaigns such as fertility awareness camps, clinic-level engagement, partnerships, and social media management. The ideal candidate should have experience in healthcare or service-based field marketing, a deep understanding of the local market, and the ability to build strong community connections.
Key Responsibilities
Local Campaign Execution
- Plan and implement on-ground BTL marketing activities such as fertility camps, awareness drives, and outreach events in the assigned region.
- Identify high-potential areas and local opportunities for brand visibility and lead generation.
Community & Hyperlocal Engagement
Social Media Management
Event Management
Reporting & Performance Tracking
Brand Representation
Coordination & Compliance
Candidate Profile
Qualifications & Experience :
Skills :
Create a job alert for this search
Marketing Manager • Hyderabad, Republic Of India, IN
Related jobs
- Promoted
Performance Marketing Manager
Ridhira Group - Building World's largest Wellness CommunitiesHyderabad, Telangana, India Real Estate | Luxury Living | Hospitality | Wellness.Ridhira Group is a diversified organization with a strong presence in.
With projects spanning premium residences, wellness retreats, and branded ...Show moreLast updated: 16 days ago
- Promoted
Assistant Manager (Employer Branding & Marketing)
ANSR Global CorporationHyderabad, India Assistant Manager - Employer Branding.ANSR Global is the leading consulting firm for companies seeking to set up global capability centers (GCCs).
It provides a full suite of products and services t...Show moreLast updated: 30+ days ago
- Promoted
Btl- marketing manager
Ferty9 Fertility CenterHyderabad, Andhra Pradesh, India Job Title : Below the Line (BTL) Marketing Manager.Reports To : BTL Marketing Head.We are looking for a proactive and hands-on BTL Marketing Manager to lead Ferty9’s below-the-line (BTL) marketin...Show moreLast updated: 6 days ago
- Promoted
Brand and Marketing Manager
Early.fithyderabad, India Earlyfit is a doctor-led, tech-enabled weight loss program built around GLP-1 medications like Wegovy and Mounjaro.We combine prescription care, nutrition, and lifestyle support with smart integrat...Show moreLast updated: 10 days ago
- Promoted
Marketing Operations Manager
Sonata SoftwareHyderabad, Telangana, India Job Title : Marketing Operations Manager.Bengaluru / Hyderabad preferably.Sonata Software is a global IT services and solutions company, enabling digital transformation for enterprises through platf...Show moreLast updated: 14 days ago
- Promoted
Influencer Marketing Manager
NxtWaveHyderabad, Telangana, India Influencer Marketing Manager – North / South CTC : ₹7 LPA Location : Hyderabad, Telengana Team : Brand Marketing Key Responsibilities : Strategy & Planning Develop influencer marketing strategies t...Show moreLast updated: 10 days ago
- Promoted
- New!
▷ (Apply in 3 Minutes) BTL- Marketing Manager
Ferty9 Fertility CenterHyderabad, Telangana, India Job Title : Below the Line (BTL) Marketing Manager Location : Hyderabad Job Type : Full-Time Reports To : BTL Marketing Head Salary : 4.
LPA Job Summary We are looking for a proactive and hands-on ...Show moreLast updated: 1 hour ago
- Promoted
ABC Fitness - Marketing Manager
ABC FitnessHyderabad, India Job Description Join ABC Fitness and become part of a culture thats as ambitious as it is authentic.Lets transform the future of fitnesstogether!.Our Values ...Show moreLast updated: 30+ days ago
- Promoted
Performance Marketing Manager / Sr. Manager
NxtWaveHyderabad, Telangana, India Performance Marketing Manager / Sr.Manager Location : Hyderabad Team : Growth & Performance Category : EdTech / SkillTech About the Role We’re looking for a data-obsessed Performance Mark...Show moreLast updated: 6 days ago
- Promoted
Assistant Manager (Employer Branding and Marketing)
ANSR Global CorporationHyderabad, India Assistant Manager - Employer Branding.ANSR Global is the leading consulting firm for companies seeking to set up global capability centers (GCCs).
It provides a full suite of products and services t...Show moreLast updated: 30+ days ago
- Promoted
LOT Mobiles - Manager - Marketing
Lot Mobiles Pvt LtdHyderabad, India About the job Job Title : Manager ( Marketing ) Location : Us : Lot Mobiles Pvt.We are expanding rapidly and are loo...Show moreLast updated: 30+ days ago
- Promoted
Product Marketing Manager
Rrootshell Technologiiss Pvt LtdHyderabad, Telangana, India Hope you are doing well & Safe!.Rrootshell Technologiiss Pvt Ltd.We are HIRING & URGENT Requirement for.This is for FULL -TIME role and Work From Office Opportunity.
Hiring : Product Marketing Manage...Show moreLast updated: 6 days ago
- Promoted
Product Marketing Manager
SkillsoftHyderabad, India As a Product Marketing Manager, you will be part of a cross-functional team of marketers for our B2B-focused market segment.
Together, this team is accountable for using market and customer research...Show moreLast updated: 13 days ago
- Promoted
Growth Marketing Manager
Supanote AIsecunderabad, India Create thought-leadership content that redefines AI in behavioral health.Build a scalable inbound strategy to attract clinicians, payers, and industry partners.
Turn complex clinical and tech topics...Show moreLast updated: 10 days ago
- Promoted
ABC Fitness - India Marketing Manager
ABC FitnessHyderabad, India Join ABC Fitness, the leading technology provider for the fitness industry! Job ABC Fitness and become part of a culture thatsas ambitio...Show moreLast updated: 30+ days ago
- Promoted
Tibrewala Electronics - Senior Marketing Manager
TIBREWALA ELECTRONICS LIMITEDHyderabad, India Company Overview : Tibrewala Electronics Ltd (TIBCON Capacitors), incorporated in 1985, has grown to become a recognized and respected name in the electronic component industry....Show moreLast updated: 30+ days ago
- Promoted
Ridhira Group - Performance Marketing Manager
Ridhira livingHyderabad, India Title : Performance Marketing Manager Department : Marketing & Communications Location : Hyderabad Nanakr...Show moreLast updated: 16 days ago
- Promoted
BTL- Marketing Manager
Ferty9 Fertility CenterHyderabad, Telangana, India Below the Line (BTL) Marketing Manager.We are looking for a proactive and hands-on.Ferty9’s below-the-line (BTL) marketing activities at a regional level.
This role focuses on planning, executing, a...Show moreLast updated: 8 days ago