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National Sales Manager

National Sales Manager

Job Join HR ConsultantsIndia
30+ days ago
Job description

We are hiring a

dynamic National Head of Sales

to drive our

Tools, Hardware & Abrasives

product categories across India. This senior leadership role reports directly to

Top Management.

Position :

National Head of Sales

Reporting to : Top Management

Team Leadership :

Must have led a sales team of

50+

previously with

min. business of 50 to 100 cr.

CTC : Up to

₹18 LPA

Location :

Punjab & Travelling involved PAN India

Key Responsibilities

Strategically plan

new product launches

across product categories

Develop, expand, and strengthen

Dealer & Distributor networks

nationwide.

Drive

primary & secondary sales

by supporting distributors with schemes, promotions, and sales incentives.

Ensure

territory-wise coverage

and deepen market penetration in urban, semi-urban & rural markets.

Appoint new distributors / channel partners while ensuring profitability and sustained growth.

Lead sales planning, forecasting, and execution to achieve

Pan-India targets .

Monitor

competitor activities

in tools, hardware, and allied products; implement counter-strategies.

Devise

innovative sales campaigns, trade promotions, and branding activities .

Recruit, train & motivate a large sales team to deliver consistent results.

✅ Candidate Profile

15+ years of proven experience in

in similar industry

Strong expertise in

Dealer / Distributor Development & Channel Sales .

Prior success in handling

Pan-India operations

and large sales teams (50+ people).

Excellent exposure to

trade sales, retail networks, and distribution expansion .

Strategic thinker with excellent leadership, negotiation, and relationship management skills.

Product Exp preferred : -

Spanners, Wrenches, Pliers, Hammers, Screwdrivers

Socket sets, Allen keys, Torque wrenches

Cutting tools (hacksaws, blades, chisels, files)

Measuring tools (tapes, calipers, micrometers, gauges)

Drills, Grinders, Sanders, Cutters, Impact wrenches

Corded & Cordless tools

Drill bits, saw blades, cutting wheels

Grinding wheels, Cutting discs, Flap discs, Sandpapers

Polishing wheels & Buffing compounds

Nuts, Bolts, Screws, Washers, Anchors

Industrial fasteners & Fixing systems

Clamps, Vices, Toolboxes, Storage systems

Welding tools & accessories (MIG / TIG consumables, electrodes)

Safety & protective tools

Adhesives, Sealants, Tapes

Lubricants & Industrial Oils

Electrical hand tools & accessories

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National Sales Manager • India

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