Social Media Manager

Company Description

Digital SWOT Academy is a dynamic digital marketing academy and consulting firm founded by a team of passionate professionals. We are committed to empowering individuals and businesses to succeed in the digital space through comprehensive training programs in digital marketing, video editing, and UI / UX designing. Our approach focuses on hands-on experience, practical learning, internships, and close collaboration with entrepreneurs. We also provide consulting services to guide businesses in effectively leveraging digital tools to achieve growth and success.

Role Description

This is a full-time on-site role for a Social Media Manager, based in Coimbatore. The Social Media Manager will be responsible for managing and optimizing social media platforms, crafting and implementing content strategies, and creating engaging social media marketing campaigns. Responsibilities include monitoring analytics, scheduling and publishing content, fostering audience engagement, and staying updated on the latest social media trends and best practices.

Qualifications

• Strong skills in Social Media Marketing and Social Media Optimization (SMO)
• Excellent Communication and Writing abilities
• Proficiency in Content Strategy and planning
• Experience with social media analytics tools and metrics
• Ability to stay updated with current trends and tools in the social media landscape
• A degree in Marketing, Communications, or a related field is preferred
• Creative thinking and problem-solving skills
• Prior experience in managing social media platforms for businesses or brands is a plus

Skills Required

Social Media Marketing, Content Strategy