Group Product Manager

About ISOCRATES

Since 2015, iSOCRATES advises on, builds and manages mission-critical Marketing, Advertising and Data technologies, platforms, and processes as the Global Leader in MADTECH Resource Planning and Execution(TM).

iSOCRATES delivers globally proven, reliable, and affordable Strategy and Operations Consulting and Managed Services for marketers, agencies, publishers, and the data / tech providers that enable them.

iSOCRATES is staffed 24 / 7 / 365 with its proven specialists who save partners money, and time and achieve transparent, accountable, performance while delivering extraordinary value. Savings stem from a low-cost, focused global delivery model at scale that benefits from continuous re-investment in technology and specialized training.

About MADTECH.AI

MADTECH.AI is your Marketing Decision Intelligence platform. Unify, transform, analyze, and visualize all your data in a single, cost-effective AI-powered hub. Gain speed to value by leaving data wrangling, model building, data visualization, and proactive problem solving to MADTECH.AI. Sharper insights, smarter decisions, faster.

MADTECH.AI was spun out of well-established Inc. 5000 consultancy iSOCRATES® which advises on, builds, manages, and owns mission-critical Marketing, Advertising and Data platforms, technologies and processes as the Global Leader in MADTECH Resource Planning and Execution™ serving marketers, agencies, publishers, and their data / tech suppliers.

Job Description

The Group Product Manager will lead the strategic development and enhancement of our proprietary business intelligence platform, iSOCRATES MADTechAI, as well as other innovative products. This role demands a deep understanding of technology, strong analytical skills, and a collaborative mindset to evaluate product potential, oversee the product lifecycle, and ensure alignment with both client-partner and internal needs.

Key Responsibilities

• Product Management and Strategy :
• Lead the strategic vision and execution of iSOCRATES MADTechAI, focusing on feature enhancements and user experience improvements
• Conduct market research to identify customer needs within the AdTech, MarTech, and DataTech landscapes, translating them into actionable product requirements
• Prioritize product features based on business impact, customer feedback, and technical feasibility
• Product Development Lifecycle :
• Oversee the entire product development lifecycle, including conception, design, development, testing, and launch phases
• Utilize Agile methodologies (SCRUM, Kanban) to facilitate iterative development and continuous improvement
• Manage roadmaps, timelines, and deliverables using tools like Jira, ensuring projects are on track and risks are mitigated
• Technical Design and Architecture :
• SaaS Development : Deep understanding of SaaS architecture, deployment, and lifecycle management
• Cloud Platforms : Proficiency with cloud platforms (AWS required; Google Cloud and Azure preferred)
• AI and Machine Learning : Extensive experience with AI / ML concepts, tools, and frameworks (e.g., TensorFlow, PyTorch, Scikit-learn) and their application in product development
• Data Engineering : Strong knowledge of data engineering principles, including ETL processes, data pipelines, and data modeling to ensure data integrity and availability for analytics
• Data Analytics : Strong knowledge of data analytics, data warehousing, and business intelligence tools (e.g., SQL, Tableau, PowerBI, Sisense)
• Natural Language Processing (NLP) : Familiarity with NLP techniques and applications in product features to enhance user engagement and insights
• Microservices Architecture : Experience designing and implementing microservices architectures to enhance product scalability and maintainability
• ReactJS Technologies : Proficiency in ReactJS and related frameworks to ensure seamless front-end development and integration with back-end services
• Collaborate with engineering teams to define system architecture and design concepts that align with best practices in UX / UI
• Ensure the integration of various technologies, including APIs, AngularJS, Node.js, ReactJS, and MVC architecture into product offerings
• Strong hands-on experience in Product-Led Growth (PLG) strategies and Partner / Channel go-to-market approaches
• Cross-Functional Collaboration :
• Partner closely with the U.S. and India-based Partner Success teams to support pre-sales activities and customer engagement, acting as a subject matter expert in AdTech, MarTech, and DataTech
• Facilitate communication between product, engineering, marketing, and sales teams to ensure cohesive product strategy and execution
• Engage with external customers to gather feedback and drive product iterations
• Data Analysis and Insights :
• Design and implement client data analysis methodologies, focusing on data-driven decision-making processes relevant to AdTech, MarTech, and DataTech
• Develop analytics frameworks that leverage data science principles and advanced statistical methods to derive actionable insights for clients
• Monitor product performance metrics and develop KPIs to assess impact and identify areas for improvement, leveraging A / B testing and experimentation techniques
• Process Development and Improvement :
• Establish and refine processes for product management, ensuring repeatability and scalability
• Lead initiatives to enhance existing workflows, focusing on efficiency and effectiveness in product delivery
• Create and present progress reports, updates, and presentations to senior management and stakeholders

Qualifications

Skills Required

data engineering , Product Management, Natural Language Processing, Api Development, Digital Advertising, Data Warehousing, Data Analytics