Talent.com
Brand Planning Strategist

Brand Planning Strategist

String DigitalRepublic Of India, IN
20 hours ago
Job description

Company Overview

String Digital is a global-minded creative agency blending data and creativity to deliver exceptional work. We work closely with hand-picked luxury and premium brands, building thoughtful digital identities and campaigns. As we grow, we’re looking for an experienced Brand & Social Media Strategist who’s eager to help scale the company, drive outreach, and grow with us.

Position Overview

We’re seeking a talented, results-driven Strategist with 3+ years of experience in running end-to-end social media campaigns and leading branding projects across industries. This role offers immense learning, leadership, and internal growth opportunities as you help shape String’s next phase.

Responsibilities

Content Strategy & Campaign Execution

  • Build monthly marketing plans across accounts — content calendars, optimisation, paid + organic strategies.
  • Manage and nurture strong client relationships.
  • Collaborate with designers to create visually compelling content for Instagram, Facebook, and LinkedIn.
  • Ideate and supervise short-form video content & Reels.
  • Conduct social audits and stay updated on platform trends.
  • Ensure timely posting with relevant sounds and formats.

Platform Expertise

  • Stay updated on new features across IG, FB, and LinkedIn.
  • Spot trends and strategic opportunities for better results.
  • Continuously optimise content using platform features and real-time behaviour.

    • Content Writing

  • Craft compelling copy for posts, ads, and campaigns.
  • Adapt tone of voice across diverse brand identities.

    • Branding

  • Define brand strategy : positioning, value proposition, tone, and visual identity.
  • Create actionable briefs and guide designers to bring the brand story to life.
  • Conduct brand audits and competitor studies to find whitespace.
  • Maintain brand guidelines and ensure consistency across platforms.
  • Oversee logo, colour palette, typography, and overall visual identity development.
  • Lead brand launches or refreshes across online and offline touchpoints.
  • Track brand perception and refine strategy using audience insights.

    • Analytics & KPIs

  • Monitor and report monthly performance across all social channels.
  • Track KPIs and optimise campaigns for measurable growth.

    • Other Requirements

  • Mumbai-based;

    • hybrid working model (including half-day Saturdays).

  • Proven experience handling 5–6 accounts simultaneously .
  • Strong project management and cross-functional collaboration skills.
  • Excellent communication for client interactions and internal alignment.
  • A natural storyteller and problem-solver with a can-do attitude.
  • Comfortable working in a fast-paced, growth-focused environment.
  • Interested in contributing to company outreach, client acquisition, and overall agency growth .
  • Ambitious, proactive, and excited about growing within the company .

    • Salary Range

    INR 4,00,000 – 4,80,000 Annual CTC

    If you’re a creative, data-driven Strategist looking to grow fast, take ownership, and help scale a global-focused creative agency, we’d love to meet you.

    Apply now and join the String Digital family!

    Create a job alert for this search

    Brand Strategist • Republic Of India, IN

    Related jobs
    • Promoted
    Brand Storytelling Strategist

    Brand Storytelling Strategist

    CubicDesignzChennai, Republic Of India, IN
    Creative Strategist — Cubic Designz.We turn ideas into stories that connect brands, culture, and people.From concept → copy → campaign → content, you’ll be part of every creative spark that takes s...Show moreLast updated: 6 days ago
    • Promoted
    Brand Promotion Strategist

    Brand Promotion Strategist

    Swatantra FoundationRepublic Of India, IN
    Swatantra Foundation is a leading event organiser into exhibitions and sports events with its sister units involved in various commercial and non-commercial activities. Looking for PR Consultant on ...Show moreLast updated: 2 days ago
    • Promoted
    Senior Brand Strategist

    Senior Brand Strategist

    SchbangRepublic Of India, IN
    Years of experience in a relevant field.Major Roles & Responsibilities : .Interacting with the account planning team and devising an appropriate campaign strategy. Act as the main point of contact in ...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Strategist

    Brand Strategist

    PetworxNew Delhi, Republic Of India, IN
    At Petworx, we are dedicated to shaping a lifestyle for pets and pet parents who believe in better.Every product we offer, from curated pet essentials to meaningful experiences, is rooted in love, ...Show moreLast updated: 23 days ago
    • Promoted
    Brand Strategist

    Brand Strategist

    Freight TigerRepublic Of India, IN
    We process close to 4% of India’s freight today.We aim to scale this to 20% by 2028.With this visibility into logistics, we are building powerful software, a trusted freight marketplace, and embedd...Show moreLast updated: 4 days ago
    • Promoted
    Brand and Partnership Strategist

    Brand and Partnership Strategist

    CESChennai, Republic Of India, IN
    We are looking for a dynamic Marketing Manager to lead our Employer Branding, Thought Leadership, and Strategic Partnership initiatives. This role is ideal for a marketing professional passionate ab...Show moreLast updated: 6 days ago
    • Promoted
    Lead Planning Strategist

    Lead Planning Strategist

    UNISON INTERNATIONAL CONSULTING (The Recruitment Company)Republic Of India, IN
    Hiring : Head of Planning – Leading Retail Brand | Mumbai.We are looking for a strategic and experienced.The ideal candidate must bring deep retail planning expertise, strong business acumen, and th...Show moreLast updated: 1 day ago
    • Promoted
    Sr. Brand Solutions Strategist

    Sr. Brand Solutions Strategist

    SchbangRepublic Of India, IN
    Years of experience in a relevant field.Major Roles & Responsibilities : .Interacting with the account planning team and devising an appropriate campaign strategy. Act as the main point of contact in ...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Strategist

    Brand Strategist

    OCS IndiaRepublic Of India, IN
    As a Country Marketing Manager, you’ll be the local voice of our brand, helping us retain, grow, and gain customers through compelling content, commercial alignment, and digital marketing.You’ll wo...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Senior Brand Strategist

    Senior Brand Strategist

    String DigitalRepublic Of India, IN
    String Digital is a global-minded creative agency blending data and creativity to deliver exceptional work.We work closely with hand-picked luxury and premium brands, building thoughtful digital id...Show moreLast updated: 20 hours ago
    • Promoted
    Brand Strategist

    Brand Strategist

    String DigitalRepublic Of India, IN
    String Digital is a global-minded creative agency blending data and creativity to deliver exceptional work.We work closely with hand-picked luxury and premium brands, building thoughtful digital id...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Partnerships Strategist

    Brand Partnerships Strategist

    Abridge Entertainment VenturesRepublic Of India, IN
    Abridge Entertainment Ventures is a boutique agency providing end-to-end talent and content-driven marketing solutions for brands. Our services range from influencer engagements to content creation,...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Partnership Strategist

    Brand Partnership Strategist

    Fast&Up IndiaRepublic Of India, IN
    The primary responsibilities of the role are as follows : .Identify brand collaboration with expert's category to ensure recommendation of products, engagement strategizing and implementing various i...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Strategist

    Brand Strategist

    armorRepublic Of India, IN
    In a world where everything is rapidly becoming commoditised, distribution is and will continue to be a powerful competitive advantage. The future of branding belongs to creators, not corporations.A...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Brand Strategist

    Senior Brand Strategist

    Neolacta Lifesciences EST Private LimitedRepublic Of India, IN
    Senior Brand Manager / Senior ProductManager.Neolacta Lifesciences is the first and only company in India—and Asia—to offer 100% human milk- based nutritional products for preterm and critically il...Show moreLast updated: 30+ days ago
    • Promoted
    GreenHonchos - Brand Strategist

    GreenHonchos - Brand Strategist

    GreenHonchos, India
    Role Description : - As a Brand Strategist, you will be the driving force behind developing compelling digital strategies that resonate with target audiences and build strong br...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Content Strategist

    Brand Content Strategist

    GreatLakesChennai, Republic Of India, IN
    Great Lakes Institute of Management, Chennai (ECR Campus).Brand Marketing & Communications.We are looking for a creative and detail-oriented. Assistant Brand Marketing Manager.Brand & Communications...Show moreLast updated: 12 days ago
    • Promoted
    Brand Activation Strategist

    Brand Activation Strategist

    ITC LimitedRepublic Of India, IN
    Job Title : Manager Consumer Activation.To drive superior one to one consumer engagement programs across the portfolio of Foods brands, which, while delivering scale and extendibility : .Enable consu...Show moreLast updated: 23 days ago