Key Responsibilities :
- Lead Sourcing : Identify potential leads through various channels such as cold calling, email marketing, social media, and lead generation tools.
- Lead Qualification : Qualify leads based on their interest, buying potential, and fit with the company's products or services.
- Initial Contact : Reach out to prospects, introduce the company's offerings, and gauge interest through calls, emails, and other communication methods.
- Database Management : Maintain an updated database of leads and track interactions using CRM systems.
- Lead Nurturing : Follow up with leads to answer queries, provide additional information, and move them through the sales funnel.
- Collaboration with Sales Team : Work closely with the sales team to ensure smooth handover of qualified leads and assist in the conversion process.
- Reporting : Provide regular reports on lead generation activities, conversion rates, and pipeline status.
- Market Research : Stay updated on industry trends and competitor activities to identify new business opportunities.
- Maintain Relationships : Build and maintain relationships with potential clients, ensuring long-term lead nurturing.
- Campaign Support : Assist in executing lead generation campaigns and promotions as part of the overall marketing strategy.
Skills Required
Lead Generation, Cold Calling, Email Campaigns, Communication, Sales Support, Prospecting