Description
We are looking for a highly skilled Demand Generation Lead to join our team in Noida. The ideal candidate will have 7-10 years of experience in the job market context of India and will be responsible for developing and executing demand generation strategies that drive revenue growth. The successful candidate will have a deep understanding of the digital marketing landscape and will be able to leverage a wide range of marketing channels to achieve their goals.
Responsibilities
- Develop and execute demand generation strategies that drive revenue growth
- Collaborate with cross-functional teams to create and execute campaigns that target different segments of our customer base
- Manage the end-to-end process of lead generation, including lead nurturing and qualification
- Develop and maintain a deep understanding of our target customer personas, and use that knowledge to inform campaign messaging and content
- Continuously analyze and optimize campaigns to maximize ROI
- Partner with sales to ensure that marketing efforts are aligned with sales goals and that leads are properly handed off
- Manage budget and report on campaign performance to senior leadership
Skills and Qualifications
Bachelor's degree in marketing, business, or a related field7-10 years of experience in demand generation or a related field in the job market context of IndiaDeep understanding of digital marketing channels, including email, social media, and paid advertisingExperience with marketing automation and CRM software (Hubspot, Marketo, Salesforce, etc.)Strong analytical skills and experience with data-driven decision makingExcellent communication and collaboration skillsAbility to work independently and manage multiple projects simultaneouslyExperience managing budgets and reporting on campaign performance to senior leadershipSkills Required
a / b testing, Marketing Automation, conversion optimization, Content Marketing, Demand Generation, Crm, Analytics