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Lead Marketing Strategist - Retail Brand Focus

Lead Marketing Strategist - Retail Brand Focus

MetaMorphCoimbatore, Republic Of India, IN
20 days ago
Job description

We’re Hiring : Head – Marketing | Coimbatore

Location : Coimbatore

Reports To : Chief Growth Officer

Compensation : ₹30–35 LPA + 20% variable

It's a 6-day working week with alternate Saturdays working from home.

We’re looking for an experienced Head of Marketing to lead the full marketing charter for a premium consumer technology retail group — spanning retail stores, authorized service centers, B2B enterprise, and education segments.

This is a strategic and hands-on leadership role, ideal for someone passionate about premium retail, digital-first marketing, and brand storytelling .

🔹 Key Responsibilities :

  • Lead brand, retail, digital, and B2B marketing across multiple business verticals.
  • Shape brand perception and customer experience consistent with a global premium brand ethos .
  • Drive store footfalls, conversions, lead generation, and customer retention .
  • Manage a ₹10–12 Cr marketing budget (in addition to brand co-op budgets).
  • Build and mentor a 14-member team spanning digital, CRM, and on-ground marketing.
  • Leverage data, analytics, and AI to optimize campaigns and ROI.

🔹 Ideal Profile :

  • 10–15 years of experience in marketing, with at least 5 years in a leadership role.
  • Proven experience in premium retail / electronics / lifestyle brands .
  • Strong understanding of digital marketing, CRM, and customer lifecycle management .
  • Strategic yet execution-focused mindset with strong analytical and creative abilities.
  • MBA or equivalent qualification in Marketing / Communications.
  • If you’re passionate about crafting meaningful customer experiences, driving growth, and leading a high-performing team in the premium consumer tech space , we’d love to connect.

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    Marketing Strategist • Coimbatore, Republic Of India, IN

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