Growth Specialist

Job Description

Role : Growth Specialist

Experience : 1 to 2 years

Team : Marketing

Type : Full time

What You’ll Do

Run paid campaigns for US-based clients across Meta, Google, and LinkedIn

Launch and optimize funnels built for US audiences

Drive lead generation and demand campaigns with measurable outcomes

Manage marketing automation, email sequences, and retargeting

Work with content and creative teams to deliver client-ready assets

Run experiments to improve conversion rates and lower CAC

Analyze weekly and monthly performance data and present insights

Stay updated on US market trends, benchmarks, and platform changes

Must-Haves

1 to 2 years of experience in digital or growth marketing

Hands-on execution with paid ads and performance reporting

Strong understanding of funnels, attribution, and metrics like CAC, CPL, ROAS

Comfortable using tools like Google Ads, Meta Ads, GA4, HubSpot, or similar

Strong written communication, especially for US audiences

Ability to work independently and manage multiple client stakeholders

Nice to Have

Experience working with US or international clients

Content or copywriting experience for a Western audience

What Success Looks Like

Improved lead quality and lower acquisition costs for client campaigns

Clear experiments with documented learnings

Predictable growth in pipeline and engagement

Happy clients who trust performance, not just reports

If you’re hungry to learn, comfortable with hands-on execution, and ready to work with global clients, we’d like to meet you.