Head of Digital Strategy
Havas Creative Network IndiaIndia, India, India1 day ago
Job descriptionBuild digital marketing roadmap for the client brands Manage all digital marketing channels (e.G. website, blogs, emails and social media) to ensure brand consistency Measure ROI and KPIs and prepare budget Develop and strategize campaigns to create and maintain high levels of customer interaction. Oversee our social media / digital accounts Manage and improve online content, considering SEO and Google Analytics Forecast sales performance trends and act proactively to increase our market segment Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies Monitor competition and provide ideas to stand out Stay up-to-date with digital technology developments Meeting with the marketing and design teams to define advertising strategies and requirements. Maintaining P&L of Clients Developing and implementing digital advertising campaigns to increase brand awareness, website traffic, and sales. Reviewing and proofreading all digital content such as blogs, social media content, advertisements, and website copy. Generating and presenting digital marketing reports and analyses for feedback. Lead, mentor, and motivate the digital marketing team Conduct regular training sessions and performance reviews to enhance team capability and productivity.
Position : VP – Digital Marketing
Requirements :
- BSc degree in Marketing, Digital technologies or relevant field
- 10+ years of experience in advertising, digital media, or similar.
- Proven work experience as a Digital marketer
- Demonstrable experience in designing and implementing successful digital marketing campaigns
- Strong understanding of how all current digital marketing channels function
- Solid knowledge of online marketing tools and best practices
- Excellent analytical and project management skills
- Strong team management and communication (written and verbal) skills
Responsibilities :
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Digital Strategy • India, India, India
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