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Head - Digital Sales -7NShop.com

Head - Digital Sales -7NShop.com

Panacea BiotecIndia
12 hours ago
Job description

Head - Digital Sales – 7NShop.com

Position Overview :

The Head for Digital Sales will be responsible for driving revenue growth and expanding the

product portfolio of 7NShop.com. This role demands a leader who can balance P&L,

executional rigor, and category-building foresight. The candidate will play a pivotal role in

scaling our direct-to-consumer (D2C) platform while ensuring synergy between our existing

portfolio and new product additions aligned with our target consumers.

Key Responsibilities :

Strategic Growth and Profitability

  • Shape the eCommerce vision for 7NShop.com and Panacea Biotec, positioning the

platform as the preferred marketplace for mothers, children, and wellness-focused

consumers.

  • Driving sustainable revenue growth while balancing profitability, scale, and
  • consumer trust.

  • Expand the product ecosystem by identifying and integrating categories and brands
  • that create long-term synergies with our core consumers.

  • Innovate business models (subscriptions, loyalty programs, bundling) to deepen
  • engagement and maximize customer lifetime value.

  • Act as a strategic thought partner to the leadership of Panacea Biotec, ensuring
  • e-Commerce growth aligns with the broader corporate vision and future consumer

    health trends.

    Marketplace Sales & Partnerships :

  • Oversee pricing, promotions.
  • Build and strengthen relationships with marketplaces to drive growth. Negotiate
  • commercial terms, visibility packages, and promotional tie-ups.

  • Drive revenue growth, category expansion, and preferential placements on
  • partner platforms.

  • Collaborate with tech / product / marketing teams on platform enhancements (UI / UX,
  • payment gateways, CRM integration)

    D2C Platform & Consumer Growth (7NShop.com) :

  • Provide marketplace insights to guide brand positioning, pricing, and product
  • innovation.

  • Identify and lead initiatives to improve repeat purchase rates, retention, and loyalty.
  • Onboard new product categories / brands (on 7NShop.com) aligned with consumer
  • needs. Enhance cross-sell and basket-building opportunities.

  • Work closely with marketing, supply chain, and product teams to ensure seamless
  • execution of campaigns and product launches.

  • Represent 7NShop.com in strategic industry forums, partnerships, and trade
  • conversations.

    Analytics & Reporting :

  • Track KPIs : GMV, contribution margin, AOV, conversion rates, CAC, LTV.
  • Maintain dashboards and generate weekly / monthly reports.
  • Provide insights on consumer behavior, assortment gaps, and pricing trends.
  • Leadership & Teaming (Future Growth)

  • Build and lead a digital sales team as the business scales.
  • Collaborate with marketing, supply chain, and finance for cross-functional impact.
  • Qualifications & Skills :

  • Proven experience in e-commerce / digital sales with both strategic and operational
  • exposure.

  • Proven ability to scale D2C platforms and manage marketplaces.
  • Strong knowledge of SEO / SEM, digital ads, analytics, CRM, and e-commerce
  • platforms.

  • Hands-on, and comfortable with “strategy + execution” ownership.
  • Excellent problem-solving, leadership, and cross-functional collaboration skills.
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    Sales Head • India

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