Content Strategy

We are seeking a highly motivated and experienced Content Design specialist to join our growing

team. This onsite role will be pivotal in developing engaging and effective edutainment content for

our users – young Indians spread evenly across India. The ideal candidate

possesses a strong understanding of short format video market, excellent content creation skills, and

the ability to leverage AI tools to enhance the video experience. The candidate will orchestrate a set of

content creators who work on our in-house AI supported tools to generate video content.

Responsibilities

Content creation & curation

• Develop short video edutainment content on finance, part-time earning, wellbeing etc.
• Conduct thorough research and analysis of user preference and demand.
• Adapt and refine existing content based on user feedback and performance data.

Instructional design & AI integration

Course development & management

Market Research & Analysis

What are we looking for in you?

Bachelors or Masters degree in a relevant field (e.G., mass media, content creation, filmography, video editing).

3-6 years of experience in content creation, specifically in video edutainment space.

Excellent written and verbal communication skills in English and Hindi

Proficiency in using AI tools for content creation and learning design

Familiarity with LMS and other e-learning platforms

Strong project management skills