Content Strategy

We are seeking a highly motivated and experienced Content Design specialist to join our growing

team. This onsite role will be pivotal in developing engaging and effective edutainment content for

our users – young Indians spread evenly across India. The ideal candidate

possesses a strong understanding of short format video market, excellent content creation skills, and

the ability to leverage AI tools to enhance the video experience. The candidate will orchestrate a set of

content creators who work on our in-house AI supported tools to generate video content.

Responsibilities

Content creation & curation

• Develop short video edutainment content on finance, part-time earning, wellbeing etc.
• Conduct thorough research and analysis of user preference and demand.
• Adapt and refine existing content based on user feedback and performance data.

Instructional design & AI integration

Course development & management

Market Research & Analysis

What are we looking for in you?

 Bachelors or Masters degree in a relevant field (e.g., mass media, content creation, filmography, video editing).

 3-6 years of experience in content creation, specifically in video edutainment space.

 Excellent written and verbal communication skills in English and Hindi

 Proficiency in using AI tools for content creation and learning design

 Familiarity with LMS and other e-learning platforms

 Strong project management skills