Performance Marketing Specialist

Job Title : Performance Marketing Specialist (Meta, Google, Ads)

Job Type : Full-time

Location : Ahmedabad, Gujarat (Hybrid)

Solvix Technologies Pvt. Ltd. : Pioneering Solutions, Together

At Solvix Technologies, we craft innovative IT and digital marketing solutions that help businesses grow smarter. From custom web and app development to performance-driven marketing, we turn ideas into scalable results. Join our agile, fast-growing team where your talent drives real impact.

Job Description :

We are seeking a highly skilled Performance Marketing Specialist to plan, manage, and optimize paid ad campaigns across Meta (Facebook & Instagram), Google Ads, and Ads while also managing social media accounts to build strong brand presence and engagement. This role requires a data-driven marketer who can independently handle end-to-end campaign execution, optimize for performance, and deliver measurable business results.

You will play a critical role in driving leads, conversions, ROI, and brand visibility for both our company and diverse clientele by leveraging innovative targeting strategies, creative ad execution, and advanced optimization techniques.

Responsibilities :

• Plan, launch, and optimize paid campaigns across Meta, Google, and Ads.
• Manage and grow company and client social media accounts across multiple platforms.
• Define targeting strategies including demographics, interests, geographies, remarketing, and lookalike audiences.
• Optimize campaigns for lead generation, conversions, sales, and engagement.
• Conduct A / B testing for ad creatives, copies, landing pages, and bidding strategies.
• Monitor, analyze, and improve key performance metrics : CTR, CPC, CPL, ROAS, and CPM.
• Collaborate with the design and content team to create high-performing ad creatives and engaging social content.
• Generate detailed campaign and social media performance reports with insights and recommendations.
• Stay updated on platform policies, trends, algorithms, and new ad formats.
• Ensure budget efficiency and maximize ROI across campaigns.

Requirements :

Employee Benefits & Perks :

We appreciate your interest in this opportunity and look forward to hearing from you. For more information about our company, visit our website at