Talent.com
No longer accepting applications
Performance Marketing Specalist

Performance Marketing Specalist

SuperPeKolkata, Republic Of India, IN
5 days ago
Job description

Overview :

SuperPe is seeking an experienced Performance Marketing Specialist to join our growing team. The ideal candidate will have 2-4 years of experience managing large-scale performance marketing campaigns across Google and Meta platforms, with the ability to take full ownership of campaign execution. You will be responsible for managing high-budget campaigns, driving app installs, and scaling performance efficiently. This role requires a data-driven mindset, strong technical skills, and the ability to collaborate with creative teams to develop and execute impactful campaigns.

Key Responsibilities :

Performance Marketing Campaign Management :

  • Manage and optimize performance marketing campaigns across Google and Meta platforms independently.
  • Drive app install campaigns and performance campaigns with budgets exceeding Rs.50 lacs per month.
  • Scale campaigns quickly and efficiently, focusing on maximizing ROI.

Expertise in Google and Meta Campaigns :

  • Manage various campaign types, including Universal App Campaigns (UAC), Demand Generation, Pmax, and Video Reach Campaigns (VRC) on Google.
  • Lead Meta app install campaigns and other performance-driven initiatives to meet business goals.
  • Technical Proficiency :

  • Utilize tools such as Google Tag Manager, Meta Tag Manager, and Appsflyer for campaign setup, tracking, and optimization.
  • Set up and manage app install campaigns across both Google and Meta with precision, ensuring accurate targeting and audience segmentation.
  • Creative Collaboration :

  • Collaborate with the creative team to generate innovative campaign ideas and ensure the creative assets align with performance goals.
  • Bring creative concepts to life by working closely with cross-functional teams to execute and implement campaigns effectively.
  • Data-Driven Insights :

  • Analyze data from paid campaigns to extract actionable insights.
  • Continuously optimize campaigns based on performance metrics, ensuring data-driven decision-making to enhance effectiveness and efficiency.
  • Requirements :

  • 2-4 years of experience in performance marketing, with proven expertise in managing campaigns on both Google and Meta platforms.
  • Hands-on experience with Google Tag Manager, Meta Tag Manager, and Appsflyer.
  • Experience managing app install campaigns and monthly budgets of at least Rs.50 lacs across all channels.
  • Strong knowledge of UAC, Demand Gen, Pmax, and VRC campaigns on Google.
  • Ability to think creatively and collaborate with creative teams to execute campaign ideas.
  • Strong analytical skills with the ability to derive insights from data and optimize performance accordingly.
  • To apply, please send your resume to sooraj@superpe.in

    SuperPe is an equal opportunity employer and welcomes candidates of all backgrounds to apply. We look forward to hearing from you!

    Create a job alert for this search

    Performance Marketing • Kolkata, Republic Of India, IN

    Related jobs
    • Promoted
    Senior Performance Marketer

    Senior Performance Marketer

    PU PrimeKolkata, IN
    We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing. The ideal candidate will have managed large budg...Show moreLast updated: 5 days ago
    • Promoted
    • New!
    Performance Marketer

    Performance Marketer

    GIRAFkolkata, west bengal, in
    Giraf is seeking a skilled Performance Marketer to join our dynamic team.The ideal candidate will be responsible for planning, executing, and analyzing paid marketing campaigns across platforms lik...Show moreLast updated: 3 hours ago
    • Promoted
    • New!
    Performance Marketer (Meta Ads | Google Ads | Analytics | Growth)

    Performance Marketer (Meta Ads | Google Ads | Analytics | Growth)

    Delniekolkata, west bengal, in
    Delnie empowers startups, enterprises, and visionary founders to.The company operates across two main divisions : .FavHiker and Delnie Cloud Admin. Delnie Consultancy Services (DCS).India’s first soci...Show moreLast updated: 3 hours ago
    • Promoted
    Content Specialist

    Content Specialist

    Runablekolkata, west bengal, in
    At Runable, we are building a platform where anyone can do any digital task online task across any device—mobile, desktop, or browser with ease and reliability. Our mission is to create a world wher...Show moreLast updated: 23 days ago
    • Promoted
    Demandbase Specialist – B2B Marketing

    Demandbase Specialist – B2B Marketing

    AtidivKolkata, IN
    Demandbase Specialist – B2B Marketing.We are looking for a highly skilled.B2B Marketing and Account-based Marketing (ABM). The ideal candidate will have hands-on expertise in creating, managing, and...Show moreLast updated: 2 days ago
    • Promoted
    • New!
    Brand Strategist

    Brand Strategist

    MenttoKolkata, IN
    Calling All Second / Third / Final-Year Hustlers : Become a Mentto Brand Strategist! 🚀.Are you the kind of person who knows. Do you thrive on networking, content creation, and big ideas?.Are you secretl...Show moreLast updated: 15 hours ago
    • Promoted
    Partner Marketing Manager

    Partner Marketing Manager

    CoreStackkolkata, west bengal, in
    We’re looking for a self-driven Partner Marketing Manager to take full ownership of the end-to-end growth marketing strategy for our Partner business. This is a high-impact role for an experienced m...Show moreLast updated: 18 days ago
    • Promoted
    Performance Marketing Expert

    Performance Marketing Expert

    Digital WolfKolkata, West Bengal, India
    At Digital Wolf, we're a team of innovative and passionate digital marketers dedicated to helping businesses thrive in the online landscape. Our mission is to empower companies to reach new heights ...Show moreLast updated: 4 days ago
    • Promoted
    Sales, Marketing and AI Intern

    Sales, Marketing and AI Intern

    TalentXM (Formerly BlockTXM Inc)kolkata, west bengal, in
    Sales, Marketing, and AI Intern.This role involves executing outreach campaigns through.AI-driven marketing automations.This is an ideal opportunity for students interested in.You’ll work on real p...Show moreLast updated: 30+ days ago
    • Promoted
    Assitant Manager- Affiliate & Retention Marketing

    Assitant Manager- Affiliate & Retention Marketing

    Dot & Key Skincarewest bengal, west bengal, in
    Assistant Manager- Affiliate & Retention Marketing.We are seeking a data-driven and execution-focused Performance Marketing Manager to lead affiliate marketing, CRM planning, Shopify integrations a...Show moreLast updated: 5 days ago
    • Promoted
    Ecommerce and Performance Marketing

    Ecommerce and Performance Marketing

    FFACEwest bengal, west bengal, in
    FFACE is a dynamic digital agency and a Meta Business Partner, specializing in elevating your brand’s online presence.Our comprehensive services include strategic influencer marketing, targeted dig...Show moreLast updated: 18 days ago
    • Promoted
    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Bhanzukolkata, west bengal, in
    Google Ads (Search, Display, Video, YouTube, etc.EdTech / consumer / subscription businesses.To lead and scale Bhanzu’s paid acquisition efforts via Google Ads, driving high-quality leads (or paid enro...Show moreLast updated: 30+ days ago
    • Promoted
    Revenue Marketing Systems Lead

    Revenue Marketing Systems Lead

    Unloqkolkata, west bengal, in
    This roles is open to candidates in : .Unloq is part of Linklogis Group, an award-winning leader in supply chain finance. With deep expertise in serving major buyers in North America, Europe and Asia,...Show moreLast updated: 5 days ago
    • Promoted
    AI Marketing Lead (B2B2C)

    AI Marketing Lead (B2B2C)

    SwirlKolkata, IN
    We work with OEMs across consumer electronics, automotive, appliances and equipment.Own our brand and content end-to-end : conceive → design → ship campaigns that generate qualified meetings and pip...Show moreLast updated: 18 days ago
    • Promoted
    Jr - Performance Marketer

    Jr - Performance Marketer

    hoichoiwest bengal, west bengal, in
    We’re looking for a sharp, data-driven Junior Performance Marketer to support our growth team in running and optimizing paid digital campaigns. Ideal for someone with a tech or engineering.Meta Ads,...Show moreLast updated: 4 days ago
    • Promoted
    IT Staffing Sales And Marketing Specialist

    IT Staffing Sales And Marketing Specialist

    Rothur Techkolkata, west bengal, in
    IT Staffing Sales & Marketing Specialist (Remote – India | US EST Time Zone Coordination).Full-time / Contract (Flexible). Must be able to collaborate with the US Eastern Time Zone.IT consulting and...Show moreLast updated: 3 days ago
    • Promoted
    Senior Performance Marketing Analyst

    Senior Performance Marketing Analyst

    DigiChefskolkata, west bengal, in
    Develop and execute paid media campaigns across multiple digital platforms such as.Google Ads, Facebook Ads, LinkedIn Ads, etc. Conduct keyword research, competitor analysis, and audience targeting ...Show moreLast updated: 5 days ago
    • Promoted
    Presales Specialist

    Presales Specialist

    Peoplefykolkata, west bengal, in
    We are looking for an experienced and dynamic Senior SCM Presales Consultant (Order Management) for one of our reputed client. Anywhere in India (Pune, Mumbai, Bangalore, Hyderabad, Chennai, Gurgaon...Show moreLast updated: 2 days ago