Brand Strategist

Position : Brand Strategist

Location : Hyderabad | Onsite | Full-Time

About the Role — What a Brand Strategist Means at Social DNA

At Social DNA, a Brand Strategist is not just a planner — you are the central driver of clarity, direction, and integration .

You connect business objectives with creative execution, ensuring that every campaign has purpose, consistency, and impact.

Responsibilities

Act as the primary point of contact for assigned clients, understanding their business goals and brand tone.

Develop and execute integrated brand and marketing strategies across digital, PR, print, influencer, events, and video.

Plan and coordinate 360° campaigns with content, design, and video teams—including shoots, scripting, and production.

Ensure brand consistency across all touchpoints, online and offline.

Lead and coordinate cross-functional teams of 10–15 members, improving workflow, delivery quality, and timelines.

Conduct monthly reviews, renewals, and performance discussions focused on growth and retention.

Contribute to creative thinking, insight-driven storytelling, and idea development.

Integrate AI tools for smarter planning, execution, and optimization.

Mentor junior team members and foster a solution-driven, collaborative culture.

Qualifications

3–5 years of agency experience (mandatory) in branding, advertising, or integrated marketing.

Exposure to at least three areas : digital marketing, PR, events, print, photoshoots, or video production.

Strong understanding of social media strategy, content planning, and campaign management.

Excellent communication, presentation, and client-facing skills.

Proven team leadership or coordination experience (10–15 members).

Familiarity with tools like Meta Ads Manager, GA4, Canva, or similar project / reporting platforms.

Interest in AI, automation, and emerging marketing technologies.

Degree in communications, marketing, or creative / visual studies preferred.

About the Company

Social DNA is an award-winning , Hyderabad-based brand and digital agency with 14+ years of building brands that scale with impact.

Recognized every single year of our journey, we’re known for blending creativity, strategy, and technology to deliver integrated 360° solutions across digital, PR, video, print, and on-ground activations .

Our work spans healthcare, real estate, FMCG, education, lifestyle, and emerging sectors—driven by a culture of innovation, ownership, and measurable growth.