Nutrabay - Senior Manager - Performance Marketing

You should apply if you have :

• Expertise in media mix optimization and analytics in a D2C growth startup.
• Proven success in executing multi-channel marketing campaigns for D2C and eCommerce businesses.
• Prior experience and proven record in solving performance marketing campaigns for D2C businesses Website & App.
• Strong skills building advanced dashboards for real-time reporting.
• A data-driven mindset focused on measuring and optimizing campaign performance.
• Experience in marketing leadership roles at D2C brands or marketplaces.
• A passion for scaling businesses, supported by an entrepreneurial spirit.
• Proficiency in analyzing marketing data, user feedback, and campaign results to shape strategies.
• Knowledge of A / B testing, incrementality studies, and channel optimization.
• Ability to develop strategies for user acquisition, retention, and lifecycle optimization.
• Skills in identifying and testing innovative approaches to capture market demand.
• Proven track record of working across teams to share insights and drive results.
• You should not apply if you :
• Cant work in ambiguity.
• Cant build processes or structures.
• Prefer to work in silo as an individual contributor.
• Are not passionate about the health and nutrition industry.
• Have not managed teams before.
• Have not worked directly with a large consumer brand before.
• Don't enjoy a hands-on approach and prefer a purely delegative leadership style.

Skills Required :

What will you do? :

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Why Nutrabay :

About Nutrabay :

(ref : iimjobs.com)