Digital Media Strategist
SRV MediaAreā, Republic Of India, IN8 hours ago
Job descriptionCross-functional Collaboration : Work closely with creative, analytics, and content teams to align ad messaging with media strategy. Reporting & Insights : Deliver actionable reports with insights and recommendations; Client Success & Retention : Identify growth opportunities, upsell additional services, and ensure client satisfaction and retention. Market & Platform Trends : Stay updated with the latest changes in Google and Meta ad ecosystems, beta products, and algorithm updates to keep clients ahead of the curve. 3–6 years of hands-on experience managing paid campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram) . Strong understanding of digital media planning, performance metrics, and attribution modeling. Proficiency with tools like Google Analytics, Tag Manager, Data Studio, Meta Business Suite, and Excel / Sheets. Strong client-handling, communication, and presentation skills. Analytical mindset with the ability to translate data into actionable business insights. Experience working in a digital agency environment (preferred). (Bonus) Knowledge of LinkedIn Ads, Programmatic Buying, or Marketing Automation tools. Bachelor’s degree in Marketing, Business, or a related field. Google Ads and Meta Blueprint certifications are a plus. Demonstrated success in meeting ROI or performance targets.
About the Company :
We are a digital-first marketing agency helping brands grow through intelligent performance media, creative strategy, and data-driven insights. Our clients span industries including eCommerce, real estate, education, BFSI, and D2C.
Role Overview :
The Media Account Manager will lead client media strategy, planning, and execution across Google Ads and Meta Ads platforms. You’ll act as both a strategic consultant and client success partner , ensuring that performance outcomes align with client goals while nurturing long-term partnerships.
Key Responsibilities
- Campaign Strategy & Planning :
- Develop and execute comprehensive digital media strategies across Google (Search, Display, YouTube) and Meta (Facebook / Instagram) channels.
- Client Management :
- Serve as the primary point of contact for clients, building trust, understanding business objectives, and communicating campaign performance clearly and proactively.
- Performance Optimization :
- Monitor campaign results daily;
analyze metrics such asCPA, ROAS, CTR, and conversion rates to deliver consistent improvements.
present results to clients and internal stakeholders.
Required Skills & Competencies
Qualifications
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Digital Media Strategist • Areā, Republic Of India, IN
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