DENTSU - Assistant Manager - Account Management - Client Servicing Digital

This role is responsible to implement and supervise digital media activities for the assigned brands.

As a representative of Dentsu, the personnel will aid its clients in delivering value for campaigns by means of conceptualization and implementation of strategies & campaigns thereby contributing to overall brand management and achieving excellence in its expectation with the team.

Job Title : Assistant Manager Account Management (Client Servicing Digital).

Years of experience : 3-5 years.

Location : Mumbai.

Job Description :

• Formulate, curate, create, devise engaging digital content and campaign strategies across relative platforms for the assigned brands.
• Manage and supervise social & digital presence of the assigned brands including overall execution, online response management and maintenance of respective online media properties.
• Engage in hands-on interaction across online platforms viz.
• Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat, Pinterest, Websites, Mobile Apps, Relative blogs, Forums and more.
• Actively collaborate with respective internal teams to conceptualize and execute the project & campaign requirements on routine basis thereby building internal teams' partnership.
• Assist in formulating strategies by sharing creative input on ideas for campaigns by virtue of having primary experience in engaging & interacting with the online consumers and the brand.
• Prepare analysis, review & reports on campaign effectiveness by tracking KPI's measuring the impact of social & digital media strategies.
• Plan & prepare monthly & quarterly campaign plans for the brand.
• Be actively involved in SEO / Tech / Media / ORM efforts with the support teams.
• Proactively respond and react to the changes within online media networks viz. changes in functionality, methods of engagement, addition of new features and more.
• Responsible to manage and update partner websites in collaboration with internal teams as deemed necessary.
• Master media workflow & respective online tools thus aiding the brand.
• Collaborate and guide the immediate team members Digital Media Executive(s).
• Manage and overcome routine challenges.
• Liaison with the client thus maintain first level contact with brand POCs.-
• Attend & cover on-ground events & workshops as deemed necessary.
• Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects.
• Make efficient use of new trends in digital industry for regular research and to devise implementation of related studies & techniques in routine.

(ref : iimjobs.com)